1. WHAT IS A WEBSITE AND HOW TO GET YOUR BUSINESS ONLINE Anna Gabali – 30/07/2010 - MKLC

2. Lesson Objectives: Basic understanding of websites Basic understanding of what is needed to get a business online By the end of this session: Learner will know the basic requirements to get a business online

3. This session will last 15 minutes  Health & Safety: make sure your bags are out of the way and not on the floor,  Make sure you mobile phones are switch off  In case of a fire alarm make sure you follow your tutor instructions.

4. Before we start  Take a few second to tell us: Who you are What you do Do you use the Internet? If yes tell which website you like and why If not tell us why Task 1

5. What is a Website?  a website is a collection of documents known as webpages that contain:  images, words,  digital media,  Interactive forms  The main page in a website is called a homepage, and other pages in a website are called subpages.  These are connected by hyperlinks, which are spots on a page (usually text or images) that, when clicked, take the user to different location.

6. Answer the following Identify 3 different reasons why people or businesses might want a website for : Task 2 –

7. Common reasons for having a web site PersonalFor sharing, portfolio www.gabali.co.ukwww.gabali.co.uk BusinessFor catalogue, information, recruiting staff E-CommerceFor selling goods and services www.amazon.co.ukwww.amazon.co.uk EducationalTraining and education www.lynda.comwww.lynda.com News and EntertainmentNews and entertainment www.bbc.co.ukwww.bbc.co.uk SocialSocialising www.facebook.comwww.facebook.com Servicewww.google.com

8. What You Need to Get Online

9. Group exercise  Task 3  Scenario 1 -Miss Balajo, your best friend, an artist need an online presence what do you think would be the best web site for her portfolio – E-Business – News Site Why?  Scenario 2- JoJo bar/night club is planning for a website what would be the best domain name for their online presence; www.jojobar.com or www.barnightclub.com www.jojobar.comwww.barnightclub.com Why?

10. Conclusion  They are many reasons why you could have a website  To get your business online you need  A domain name  A web hosting company  SSL certificate – online security for data transmissio  A designed website with content (e-commerce, portfolio)  Search engine optimization

11. Next step to this lesson  What is a website made of?  Planning a website  Design a website

12. Resources  http://www.youtube.com/watch?v=frUcZx3YQ9o&f eature=related How do you choose a domain name http://www.youtube.com/watch?v=frUcZx3YQ9o&f eature=related  http://www.youtube.com/user/solutionsarepower# p/u/21/8nFao4s4Mp0 On line learning http://www.youtube.com/user/solutionsarepower# p/u/21/8nFao4s4Mp0

13. Glossary  Encryption To convert data from its original form to a form that can only be read by someone that can reverse the encryption. The purpose of encryption is to prevent unauthorized reading of the data.  FTP (File Transfer Protocol) One of the most common methods for sending files between two computers.  FTP Server A web server you can logon to, and download files from (or upload files to). Anonymous FTP is a method for downloading files from an FTP server without using a logon account.  Hits The number of times a web object (page or picture) has been viewed or downloaded. (See also Page Hits).  Home Page The top-level (main) page of a web site. The default page displayed when you visit a web site.  Host See Web Host.  Hosting See Web Hosting.  Hotlink See Hyperlink.  HTML (Hypertext Markup Language) HTML is the language of the web. HTML is a set of tags that are used to define the content, layout and the formatting of the web document. Web browsers use the HTML tags to define how to display the text.

14.  HTML Document A document written in HTML.  HTML DOM (HTML Document Object Model) A programming interface for HTML documents.  HTML Editor A software program for editing HTML pages. With an HTML editor you can add elements like lists, tables, layout, font size, and colors to a HTML document like using a word processor. An HTML editor will display the page being edited exactly the same way it will be displayed on the web (See WYSIWYG).  HTML Form A form that passes user input back to the server.  HTML Page The same as an HTML Document.  HTML Tags Code to identify the different parts of a document so that a web browser will know how to display it.  HTTP (Hyper Text Transfer Protocol) The standard set of rules for sending text files across the Internet. It requires an HTTP client program at one end, and an HTTP server program at the other end.  HTTP Client A computer program that requests a service from a web server.  HTTP Server A computer program providing services from a web server.  HTTPS (Hyper Text Transfer Protocol Secure) Same as HTTP but provides secure Internet communication using SSL. (see also SSL)  Hyperlink A pointer to another document. Most often a pointer to another web page. A hyperlink is a synonym for a hotlink or a link, and sometimes called a hypertext connection to another document or web page.

15.  Internet A world wide network connecting millions of computers. (See also WWW)  Internet Browser See Web Browser.  Internet Explorer A browser by Microsoft. The most commonly used browser today. Learn more about browsers in our browser section  Internet Server See Web Server  Intranet A private (closed) Internet, running inside a LAN (Local Area Network).