1. CLIMATE MASTER PROGRAMS Sarah Mazze, Program Manager smazze@uoregon.edu (541) 346-0786 smazze@uoregon.edu

2. CLIMATE LEADERSHIP INITIATIVE Overview 1.Why Climate Master TM programs? 2.Climate Master program overview 3.Replication status and goals 4.Climate Master programs in your state

3. CLIMATE LEADERSHIP INITIATIVE http://img.wallpaperstock.net:81/san-francisco-wallpapers_2781_1152.jpg

4. CLIMATE LEADERSHIP INITIATIVE Behavior change is the means for immediate emissions reduction images.jupiterimages.com/.../74/47/23294774.jpg

5. CLIMATE LEADERSHIP INITIATIVE http://lh6.ggpht.com/_76Pe8HCmn3s/Rjhykvib83I/AAAAAAAAAHY/sYF6akzGL1g/_MG_7162.jpg

6. CLIMATE LEADERSHIP INITIATIVE What does an 80% US reduction by 2050 mean? From 24.6 (in 1990) to 4.92 tons annual per capita Two round trip flights to the east coast, OR A year of driving, OR A year of electricity http://www.inhabitat.com/2007/10/20/prefa b-friday-marylands-solar-decathlon- leafhouse/ images.jupiterimages.com/.../74/47/23294774.jpg

7. CLIMATE LEADERSHIP INITIATIVE Goal of developing replicable model for engaging residents that: Increases climate literacy Supports individual efforts to reduce GHG emissions. And through these, support the behaviors, policies and products needed to effectively address climate change

8. Research Base Behavior change: Information is not enough! Transtheoretical Change Model Community Based Social Marketing Existing programs: Master programs Auditing programs Watershed councils/neighborhood focus CLIMATE LEADERSHIP INITIATIVE

9. Four Levels Climate Master training Household consultations and other outreach Events Participation on listserv

10. CLIMATE LEADERSHIP INITIATIVE Climate Master Training Low cost 30-hour training program “Payment” of 30-hours volunteer outreach Consultation and communication training

11. CLIMATE LEADERSHIP INITIATIVE

12. CONSULTATIONS

13. CLIMATE LEADERSHIP INITIATIVE Tabling Public speaking Consultations Support groups Creative activities Material development Lightbulb exchanges Solar assessments Class demonstrations (ESL) Continuing education and workshops VOLUNTEER OPTIONS

14. CLIMATE LEADERSHIP INITIATIVE RESULTS 50 person “Climate Brigade” reaching 1200 people in 6 months 2 tons annual emission reduction per person, 20% electricity savings Increases in: energy efficient purchases energy saving behaviors use of alternative transportation purchase of local foods volunteering with organizations involved with climate change talking to others about climate change Decreases in: purchase of disposable goods Eating animal products Addition of “climate filter” Empowerment, community, life changing

15. CLIMATE LEADERSHIP INITIATIVE Why Climate Masters Works Trains influential community members, who motivate and train others Builds self-efficacy Offers practical skills Develops peer support Increases personal investment Follow-up reinforces commitment – develops social norms Reaches people and moves them through all stages of change (one on one contact)

16. CLIMATE LEADERSHIP INITIATIVE - Corvallis, Oregon - Salem, Oregon - Santa Fe, New Mexico - Bend, Portland, Roseburg, Oregon - Baltimore, Maryland - Arizona - Washington Carbon Masters - National, Climate Stewards Replication Progress to Date http://upload.wikimedia.org/wikipedia/commons/5/52/US_map_-_states.png

17. CLIMATE LEADERSHIP INITIATIVE

18. Junior Climate Stewards http://blog.biomicrofluidics.org/CLEAN/Compact_Fluorescent_Light_Bulb.jpg

19. CLIMATE LEADERSHIP INITIATIVE Funding Sources Utilities Fees Stimulus Funding Cap and trade revenue Local businesses Grants Transportation programs

20. CLIMATE LEADERSHIP INITIATIVE Extension and Climate Masters

21. CLIMATE LEADERSHIP INITIATIVE How does this complement your existing programs?

22. CLIMATE LEADERSHIP INITIATIVE NEXT STEPS WITH CLI Adaptable Materials Handbooks Activities and syllabi Consultation and worksheets Template PowerPoints Survey

23. CLIMATE LEADERSHIP INITIATIVE NEXT STEPS WITH CLI Training and technical assistance from CLI One-on-one consulting Virtual meetings Webinar training Live training National network of CM programs Interactive online forum Regular material and program updates

24. CLIMATE LEADERSHIP INITIATIVE Questions?