1. Merck Serono Transportation Plan (Geneva, Switzerland)
14/05/2009
Merck Serono Transportation Plan (Geneva, Switzerland)

2. Merck Serono transportation plan - Ecomm 2009
About Merck Serono
14/05/2009
Merck Serono is the pharmaceutical division of Merck KGaA.
1’300 employees work at the Headquarters in Geneva
14/05/2009
Merck Serono transportation plan - Ecomm 2009

3. Merck Serono transportation plan - Ecomm 2009
Context
Problem Areas
Decision to regroup three work locations into one
Reduction of the ratio of parking space per employee from 0,74 to 0,16 (1 parking space for 6 employees)
Initial Objectives of the Transportation Plan
Minimize the negative effects caused by the lack of parking spaces
Persuade those concerned that the quality of transport can be maintained
14/05/2009
Merck Serono transportation plan - Ecomm 2009

4. The Transportation Plan
Objectives of the Transportation Plan
Encouraging alternatives to single-occupancy car-use
Taking staff needs into account
Promoting equity
Optimising the use of the car park
Enabling employees to come to work in good conditions
14/05/2009
Merck Serono transportation plan - Ecomm 2009

5. Transportation Plan Event History
December 2005 : information, geo-localisation, online survey for all employees and the creation of two working groups
March 2006 : Results of the geo-localisation, the survey and cross-analysis
14/05/2009
Merck Serono transportation plan - Ecomm 2009

6. Investigation Results
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Merck Serono transportation plan - Ecomm 2009

7. Transportation Plan Event History
December 2005 : information, geo-localisation, online survey for all employees and the creation of two working groups
March 2006 : Results of the geo-localisation, the survey and cross analysis
January 2007 : Implementation of the first measures
14/05/2009
Merck Serono transportation plan - Ecomm 2009

8. Merck Serono transportation plan - Ecomm 2009
The Measures
Code of Practice Based on Eligibility :
Permanent reduced mobility
Company car
Parents with children in the company’s nursery
Carpooling members
Dissimilarity between the time span required by car and combined transport > 1,5 (staff who live 40 minutes away from work using shared transport)
14/05/2009
Merck Serono transportation plan - Ecomm 2009

9. Merck Serono transportation plan - Ecomm 2009
The Measures
Encouraged Measures
Transport allowance depending on home location (up to 400 €/an)
The option of purchasing local public transport directly on the website + discount prices
Quota of 35 admissions to the company car park
Inside parking spaces for bicycles + discount on electric bikes
Online Information on how to get to Headquarters
Networking options for the carpooling scheme
14/05/2009
Merck Serono transportation plan - Ecomm 2009

10. Transportation Plan Management
Specific IT Application
Information on how to access the worksite
14/05/2009
Merck Serono transportation plan - Ecomm 2009

11. Transportation Plan Management
Specific IT Application
Information on worksite access
Networking between employees wishing to participate in the carpooling scheme
Occasional parking bookings (on-line, confirmation by /text, or phone
Management of the transport allowances
14/05/2009
Merck Serono transportation plan - Ecomm 2009

12. Merck Serono transportation plan - Ecomm 2009
Monitoring
Reel-time management of the car park
14/05/2009
Merck Serono transportation plan - Ecomm 2009

13. Transportation Plan Event History
December 2005 : information, geo-localisation, online survey for all employees and the creation of two working groups
March 2006 : Results of the geo-localisation, the survey and cross analysis
January 2007 : Implementation of the first measures
January 2008 : monitoring by means of an online survey
June : Implementation of news mesures
January 2009 : monitoring by means of IT application
14/05/2009
Merck Serono transportation plan - Ecomm 2009

14. Merck Serono transportation plan - Ecomm 2009
Evaluation
An Important Progress
+ 12% of carpooling
+ 7% Park and Ride
+ 34% Public transportation
+ 1% Bicycle / walking
14/05/2009
Merck Serono transportation plan - Ecomm 2009

15. Merck Serono transportation plan - Ecomm 2009
Evaluation
14/05/2009
Merck Serono transportation plan - Ecomm 2009

16. Merck Serono transportation plan - Ecomm 2009
Evaluation
- 53% CO² emissions in two years
14/05/2009
Merck Serono transportation plan - Ecomm 2009

17. Merck Serono transportation plan - Ecomm 2009
THANK YOU FOR YOUR TIME!
14/05/2009
Merck Serono transportation plan - Ecomm 2009