2. According to TechNet (2010), Digital media refers to audio, video and photo content (graphics) that has been encoded, in other words, digitally compressed. Encoding content involves converting audio and video input into a digital media file such as: Windows Media file. After digital media is encoded it can be easily manipulated, distributed and played by computers and is easily transmitted over the internet or computer networks.

3. Digital media is also for the convenience and entertainment of consumers. In earlier times, messages were once distributed by one particular source, who had great power over the information distributed (whether through newspapers, radio or television) and how it was perceived by the public. However, all that began to drastically change with the rise of computers and more importantly the internet.

4. Digital media has come a long way throughout the years, to become as we know it is today and it continues to grow.

5. Digital Devices are electronic devices which use discrete, numeric data and processes for all its operations.

6. Some examples include: Mp3 players, e.g. IPod Smartphones Digital Cameras Modern Television Laptop, tablet, video game consoles etc.

7. 1985 – Nintendo releases the family computer in the US under the name ‘Nintendo Entertainment System’. 1986 – Digital Audio tape was introduced. 1988 – Laptop was introduced, which lead to various manufacturers to release their version. 1989 – The Nintendo Gameboy, a portable video game system was released.

8. 1991 – The super Nintendo entertainment System was released. 1991– The Motorola Micro Tac lite (phone) was introduced. 1993 – High definition television was made official, however, it was introduced in the late 1980s. 1995 – The first play station video game system was released. 1996 – The DVD player was introduced in Japan, followed by US IN 1997.

9. 1996 – The Kodak DC-25 (digital camera) was released. 1998 – Apple introduces the first iMac. 2001 – The first IPod, a portable media player was released by Apple. 2004 – The Nintendo DS was released. 2007 – The IPhone was introduced. 2010 – The Ipad was introduced.

10. Figure 1 showing Nintendo Entertainment System in 1985 Figure 2 showing Digital Audio Tape in 1986 Figure 3 showing Laptop in 1988 Figure 4 showing Nintendo Gameboy in 1989 Figure 5 showing the Super Nintendo Gaming System in 1991

11. Figure 6 showing the Motorola tac lite phone in 1991 Figure 7 showing the High Definition Television made official in 1993 Figure 8 showing the first PlayStation in 1995 Figure 9 showing the first DVD player in 1996 Figure 10 showing the first digital camera in 1996

12. Figure 11 showing the first iMac in 1998 Figure 12 showing the first iPod in 2001 Figure 13 showing the first Nintendo DS in 2004 Figure 14 showing modern Digital Devices