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Gambling for a better life… Stay in village for a better life…

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Presentation on theme: "Gambling for a better life… Stay in village for a better life…"— Presentation transcript:

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3 Gambling for a better life… Stay in village for a better life…

4 Village tourism is a solution to end poverty Ministry of Tourism and Creative Economy Republic of Indonesia provide 6,000 – 8,000 USD grant to each village chippingin.wordpress.com 201310.3 million 980 YearTotal Fund (USD) # of Villages being supported 20142000

5 visits low only <10% can sustain

6 Tourism villages cannot grow further due to lack of promotion Government officials said…

7 Information is hard to find online Time is wasted in planning and booking process Travelers said…

8 DesaDeso is established as a Marketplace that makes it easier for traveler to discover, plan, book a village trip, online

9 We connect and collaborate with stakeholders to deliver the experience Tour operator, transportation services, insurance, hotel, travel planner and agent, government, school, event organizer

10 We engage villager as business owner to deliver the value Subject expert, storyteller, homestay provider, tour guide, event organizer

11 We market to potential customers Students field trip, urban family weekend getaways, corporate outbound training

12 Children age 5-19 in major cities, middle class, who travel to village with their family Average budget spent per traveler (Indonesian) # of travel /person /per year 530 thousand 58.5 USD 2x market size 62 million USD

13 Y1 Y2 Y3 20 80 200 20 50 100 20,064 200,635 1,003,177 502 1,254 2,508 Year#of villagesAverage visit/mo/ village DesaDeso revenue (commission fee USD 4.18/visit) Per village revenue (income USD 25/visit) business projection

14 AnggunCatur PWKevin Social business Product development Community building Digital marketing Web and mobile Social media strategy Finance Business development Client relationship DesaDeso team

15 Refine our strategy to be aligned with their progress Connect with government & private sectors who has provided initial support for Tourism Villages Research, profiling and initiate partnership with Villages Version 1.0 What’s next? We need help to…

16 www.desadeso.com


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