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Learn how and who is using social media during disaster. What is Media Monitoring? You will learn techniques and tips and how you can leverage this technology.

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Presentation on theme: "Learn how and who is using social media during disaster. What is Media Monitoring? You will learn techniques and tips and how you can leverage this technology."— Presentation transcript:

1 Learn how and who is using social media during disaster. What is Media Monitoring? You will learn techniques and tips and how you can leverage this technology during disaster, even to communicate with those who are not online. To get the best from this workshop bring along your cell phone or mobile device. Lessons learned and tips for successfully using tools like Facebook, Twitter, YouTube and Flickr to reach residents as they prepare for and recover from hurricanes and other disasters. @REDCROSSMOM #AIRS2012 @HUMANITYROAD

2 IntroductionTo Crowd Sourcing Christine Thompson Humanity Road 15 mins

3 March 2010 10 billionth tweet 5 YEAR FLORIDA STORM HISTORY 2006 TS Alberto, TS Ernesto 2007 TS Barry, TD 10 2008 TS Cristobel, Hurricane Dolly, TS Fay, Hurricane Gustav, TS Hanna 2009 TS Claudette, Hurricane Bill, Hurricane Ida 2010 TS Alex, Oil Spill, TS Bonnie, TD 5, Hurricane Earl, TS Nicole 2011 TS Bret, Hurricane Irene, TS Lee 2012 TO BE DETERMINED March 21, 2006

4 Who Are You? Link to Website Who YOU Follow

5 Link to Social Media Add Share Widgets

6 KISS & Catch People Listening #HASHTAG EVENT LOCATION #wx #tornado #hail #TS #Irene #flood #fog #tsunami #riptide #Miami #FLL #FL #WestPalm #Tampa #TPA Hey DOT traffic isn't bad enough on Bruce B Downs and now you have it down to one lane on a stretch. Fix the pipe and lets move on. #TPA

7 Virginia EMA – Official Source for VA – Verified by Website Tweeting Info about disaster aid availability What? Where? Why? Hashtag! Macro/Micro Hashtags Disaster Tweeting

8 Youtube Link http://www.youtube.com/watch?v=mlCHViaj5qA

9 Know What & How You Want It Use Tools To Target Your Zone Understand The Predictive Cycle

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15 TBD Catastrophic Tweeting Unknown Source – verified location using iPhone Video stream situational information

16 Social Media Message Volunteer Crisis Team Local EMA @corey419 Wisconsin Street Joplin Tornado Within hours Data Layers I-Witness Reports Crisis Response Map Brought to you by WHO/WHAT/WHEN/WHERE/WHY DIGITAL JOURNALISM & DISASTER

17 DISASTER Active Steady SURGE

18 BASICS OF SURGE PLANNING CERT COLLEGES VOAD ARC

19 What : Flood When: Jan 2011 Where: Australia Map: https://queenslandfloods.crowdmap.com/main CATEGORIES Property Damage Roads Affected Hazards Evacuations Electricity Outages Help Services Volunteer Efforts

20 Organization: 501c3 Nonprofit, VOAD Scope: Global Disaster Response Focus: People and Animals Impacted www.humanityroad.org @humanityroad@disasteranimals@redcrossdog


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