2. UK Association of Preservation Trusts Midlands area meeting - 15 May 2015 How to Make a Compelling (First Round) Application Peter Morgan Development Manager

3. What is heritage?

4. HLF’s Own Heritage National Lottery 1994 to 2015 21 Years

5. Public and constituted not-for-profit organisations such as: –Community or voluntary groups –Youth clubs or organisations –Charities or trusts –Faith organisations –Parish councils or local authorities Also: –Private owners in cases of clear public benefit (‘Our Heritage’ programme) Who do we fund?

6. Our grant programmes:

7. ProgrammeGrant RangeRegional Budget 2015/16 Access to National Budget Sharing Heritage £3,000 to £10,000 £300,000No Our Heritage £10,000 to £100,000 £2,100,000No Heritage Grants Over £100,000£8,400,000For applications over £2m and for ‘cross territory’ projects TOTAL£10,800,000 ‘Open’ Grant Programmes (circa 75% of all grants)

8. ProgrammeGrant RangeRegional Budget 2015/16 Access to National Budget First World War – Then & Now £3,000 to £10,000 £400,000No Start-up Grants£3,000 to £10,000 From Sharing Heritage budget No Young Roots£10,000 to £50,000 £400,000No Grants for Places of Worship (GPOW) £10,000 to £250,000 (£2,700,000)Yes Heritage Enterprise £100,000 to £5 million From Heritage Grant Budget For applications over £2m Parks for People£100,000 to £5 million Yes Townscape Heritage £100,000 to £2 million Yes Landscape Partnerships £100,000 to £3 million Yes ‘Targeted’ Grant Programmes (circa 25% of all grants)

9. Assessment Process Casework Manager allocates to a Grants Officer / Senior Grants Officer GO / SGO assesses application and drafts assessment report – sends to line manager Line manager checks, returns for editing or approves Moderation meeting Head of Region approves case paper Case paper sent to Committee for West Midlands Presentation to Committee who make decision at a quarterly meeting Approximately £2.1 million available at each meeting If request >£2 million, Committee recommends, Board decides.

10. Key Assessment Questions

11. A Strong Heritage Focus? Or, is heritage just a feature of a project focusing primarily on something else? Arts Regeneration Training Community Cohesion

12. At risk e.g. danger of falling down, danger of being lost Anniversary, e.g Waterloo, Agincourt, Shakespeare, Capability Brown, Somme Lots of people / organisations behind the project (evidence, e.g. consultation, letters of support) Filling a gap in knowledge or provision Way of engaging with new audiences An innovative approach to a longstanding issue Need, demand or opportunity? Answer to “why?” or “who cares?”

13. Will the project achieve HLF outcomes?

14. Outcomes for… HeritagePeopleCommunities Better managed In better condition Better interpreted and explained Identified/ recorded Developed skills Learnt about heritage Changed their attitudes and/or behaviour Had an enjoyable experience Volunteered time Environmental impacts will be reduced More people and a wider range of people will have engaged with heritage Your local area/ community will be a better place to live, work or visit Your local economy will be boosted Your organisation will be more resilient

15. Value for Money? Is the project well conceived? Options appraisal? Are the costs sensible? (not too much or too little). Are costs for ‘Activities’ included? Plans for procurement? Percentage grant request? Non cash contributions, especially volunteer time Understanding of VAT implications

16. Delivery Risks? Sufficient money? Fundraising strategy? Applicant’s track record and staff experience? Organisational stability / fragility? Credibility of delivery plan and timetable? Good understanding of risks? Certainty of costings? Adequate contingency budget?

17. Sustainability Risks? Business Plan – long term sources of income? Costed management and maintenance plan? Post project completion management structure? If recipient organisations ceases to exist, will the project still provide

18. Be Clear About Project location. Maps or plans Property ownership (appendix 2 of guidance ) Policy context / fit Responsibility and accountability; who? Timetable. Include project plan. Cash flow (showing that project will not run out of cash!) Your understanding of the heritage (building), or plans for how you will develop understanding (surveys and research)

19. 1 st Round Application 3 months assessment Development Phase Up to 24 months 2 nd Round Application 3 months assessment Two Round Application Process Project ideas Outline proposal Refine & planning Detailed proposals Implement Life of a project DELIVERY & Monitoring Up to 5 Years

21. Heritage Grant – Guidance for First Round Applications Text directly pasted from Application Guidance

22. Capital work Outline proposals: An initial breakdown of the capital work you plan to deliver Plans for architectural elements up to and including RIBA work stage 1 (or old RIBA work stage B)* Plans for non-architectural elements, such as interpretation or digital outputs, at the equivalent of RIBA work stage 1 (or old RIBA work stage B)

23. Project Management –Detailed information about the work you will do during your development phase –Detailed information about how you will manage your development phase, including briefs for work to be undertaken by consultants and new job descriptions –Detailed timetable for your development phase –Outline information about how you will manage your delivery phase –Outline timetable for delivery phase

24. Project Costs Detailed costs for your development phase Outline costs for your delivery phase Possible sources of partnership funding for your delivery phase and/or a fundraising strategy for your development phase

25. BUT BEAR IN MIND Decision makers will be nervous if likelihood of grant uplift request between R1 and R2. Costs shown at R1, plus contingency, should be sufficient to complete the job. If costs increase between R1 and R2, do not assume that HLF can provide additional grant.

26. Get advice - from us and from other organisations Read the guidance and supporting documents Demonstrate need or demand Achieve outcomes Have a realistic delivery plan Show value for money Be clear & check your application – avoid jargon and ask someone to read your application form. Don’t start your project before we have assessed it Top tips

27. Heritage Enterprise £100k - £5m

28. “Historic buildings are the very places where new ideas and new economic activity are most likely to happen”

29. New ideas need old buildings Economic growth and regeneration Enterprising local communities Conservation deficit: ‘bridging the gap’

30. Conservation deficit A - Existing value of historic building + B - Cost of capital project - C – Building’s post-project value = D – Conservation deficit A + B – C = D

31. £25m annual targeted spend (from HG budget).  2013/14 - £28.2m to 11 projects  2014/15 - £28.4m to 12 projects (to Feb 2015) Awards

32. Globe Theatre, Stockton£3.9m Old Black Lion, Northampton£1.6m Harland and Wolff Hotel, Belfast £5m Northern Counties, Derry£784k Merkinch Welfare Hall, Inverness £706k Spanish City, Whitley Bay£3.5m The Old Baths, Ashton£1.6m Davidson Cottage Hospital£1m Harvey's Foundry, Hayle£4m Rubber Company, Edinburgh£4.9m Back Green Bunkhouse, Portsoy £878k Ancoats Dispensary, Manchester £4.5m Blatches Farm Bakery, Essex£626k Spurs Foundation, London£1.75m Finsley Gate Canal, Burnley£2.3m

33. Heritage Enterprise – points to note Still quite new (no completed projects yet) Significantly different processes to Heritage Grants (including viability appraisal, development appraisal, use of professional advisors and conservation deficit) Some similarities with Townscape Heritage No ring fenced budget – HE competes with HG

34. Which Grant Programme? Heritage Grant or Heritage Enterprise?

35. Some Comparisons between HG and HE Heritage GrantHeritage Enterprise Choice of outcomesSeven specified outcomes Wide range of heritageFocus on buildings and local economy Grant based on overall project costs Grant based on conservation deficit Can include commercial dimension Must include commercial dimension Any relevant partnership OKCommercial Partner encouraged Long term ‘open access’No open access requirement Can include “full cost recovery”Can include developer’s profit

36. Rule of Thumb If ambiguous as to which programme (HG or HE), apply under Heritage Grant.

37. how to apply

38. Step 1 – Read HE Application Guidance

41. Step 2 – Project enquiry form

43. You will need to select the programme under which you will apply

44. Liz Shaw (Monday – Wednesday) 0121 616 6879 LizS@hlf.org.uk Peter Morgan (Wednesday– Friday) 0121 616 6879 Peter.morgan@hlf.org.uk Catherine Kemp 0121 616 6882 Catherine.kemp@hlf.org.uk Elise Turner 0121 616 6870 Elise.turner@hlf.org.uk Contact Us

45. Questions ?