1. Role and Responsibilities of a Merchandiser

2. Types of merchandising
Export Merchandising
Merchandiser in Buying House
Merchandiser at buyers end
Retail Merchandiser

3. Manufacturing
In a proper manufacturing set up role of merchandising are:
Production merchandising
Development merchandising
Sourcing merchandising
Planning merchandising

4. Production merchandising
who take care of all in house activities
Development merchandising
who take care of product development
Sourcing merchandising
who take care of procurement
Planning Merchandiser
who take care of production planning

5. Merchandiser in Export house
Merchandising development based on buyers objective
Interaction with buyer
To interact with the various department of a manufacturing unit
Costing

6. In Export house To send samples to buyer
Development of lap dip and strike off and desk loom
To take approval from buyers
Procurement of fabric, trims
To carry out the final inspection at factory end
To make sure that the shipment goes on time

7. Buying house
Buying house work as intermediateries the buyer and the vendor
60-70% world wide buying routes through the buying house
These are situated predominantly at the vendors location
Work on profit percentages/commissions

8. Buying house merchandiser
Bridge the gap between buyer and vendor
Vendor selection and vendor benchmarking
Analysis of market/ order processing and QA
Group buying
Give approvals some times
Vendor audit

9. Buyer
A buyer is a brand
GAP, Nike, Adidas are all brands as well as buyers
Most of the brands in the word are outsourced their merchandise

10. Buyer
Many Buyers/brands have their local office near the manufacturing facility these offices are called liaison offices
These liaison offices works under the head office of the buyer.

11. Buyer merchandiser Vendor selection and benchmarking
To work in between head office and factory
To take the samples on time
To give all approval on time

12. Buyer merchandiser Merchandise planning Vendor management
On time shipment
Quality audits
compliance

13. Roles and Responsibilities
Product Development & Sampling
Fabric & Trim Sourcing
Costing & Negotiation
Fits & Pre-Production Approvals
Maintaining Records
Plan Factory Capacity & Allocations
Fabric Booking
Trim Confirmations
Color / Fabric approval
Fit approval
Testing
Production & Line Planning
Production Follow up
Quality Audits & Shipment Status
Quota / Embargo Movements
Vessel / Flight Planning
Documentation
Initiation Follow Ups Coordination Planning Decision Making Setting Goals Delegation Showing Results

14. Skills Time Management Planning and Organizing Communication
Negotiation
Teamwork

15. Proactive-ness Be Proactive Proactive person Reactive Person
Proactive tasks – Active positive tasks you must do to achieve the objective. It is taking initiative by not being pushy, obnoxious or aggressive but by being affirmative and assertive.
Reactive tasks – Day to day tasks that land on your desk everyday and has to dealt with to keep things running
Proactive person
Manages current tasks well.
Allocates time for the projects.
Completes small part of huge goals everyday.
Is guided by the goal set for future.
Translates desires into results.
 Reactive Person
Gets bogged down by the external environment – s, phone
Uses time to get by.
Has no time for development projects.
Works to find a short term solution.

16. Importance vs. Urgency Maximize return of time. Maximum fulfillment.
These are not the same things. Something urgent is not necessarily important. Urgent tasks should be dealt with straight way taking out the minimum time. Positive tasks are always the important ones and reactive tasks are rarely important.
The objective here is to :
Maximize return of time.
Maximum fulfillment.
Reduces stress.

17. Covey’s Framework

18. Planning and Organizing skills
Allows us to effectively utilize resources.
Allows us to anticipate problems.
Enables us to communicate our intentions to others.
Assists us to evaluate how realistic the objectives are.
Assists us to evaluate alternative means of achieving
objectives.
Assists us to establish priorities.
Helps reduce firefighting.

19. Daily tool
" If you are not in control of your day, you are not in control at all. "
Most important self organizing tool ( if used) is a diary.
Maintain a diary.
Allocate time meeting with yourself.
Fill gaps by doing routine work.
Allow time to meet unexpected tasks, unmet deadlines.

20. Overcome obstacles by organizing yourself
Organize your desk
Carefully arranged workplace enables you to work efficiently, feel good and save time.
" Messy desks reflect messy brain "
Desk filing
Do now Do it today
Do soon Within a week
Read magazines/journals etc.
pass on pass/delegate.
file info that needs to be preserved.
misc. vouchers/invoices etc.

21. Manage Meetings Have clear objective and an agenda.
Have correct choice of participants.
Prepare well.
Have clear idea.
Need sound leadership.
Avoid unnecessary interruptions.

22. Proper Filing & Record Maintenance
What to file?
The material that has value and relevance and that needs to be preserved.
Proper Classification
Have proper classification correspondence in separate folders/style files.
Special files poplin qualities/ trim file
Should be easily accessible to everybody.

23. Effective Communication & Negotiation Skills
"Seek first to understand, then to be understood "
Communication It is the process by which a person, a group or an organization (sender) transmits some information ( message ) to another person/group or and organization (receiver)
Channels of communication
Written
Telephonic
Face – to-Face
Need to choose an appropriate channel for maximum effectiveness. It is a very important tool which is very critical for your success as an individual as well as a company.

24. Proper & Effective Communication
You should have proper background.
Current knowledge of the subject.
Right perspective & attitude
It should be precise, clear and to the point.
Good Listening skills.
Better relationships.
Access to relevant info.
Should be open minded
Not judgmental

25. With Subordinates With Superiors Learn what they expect from you.
Communicate expectations unambiguously.
Be fair, don't play favorite.
Be honest and ethical.
Show concern.
With Superiors
Know what is expected of you.
Know what info serves his needs.
Give well considered ideas.
Share important suggestions and grievances.