1. BRITISH DESTINATIONS: BACTA Convention 28 November 2013 ‘Championing British Destinations’ www.britishdestinations.net

2. BRITISH DESTINATIONS Who are we: formerly BRA, BRADA now British Destination and Peter Hampson The Chief (and only!) Executive Officer. ‘Championing British Destinations’ www.britishdestinations.net

3. BRITISH DESTINATIONS How we support destinations : Trade association for destination management interests. Lobbying, best practice sharing, representation, etc. etc. c70 member organisations - 100 plus destinations, coastal and inland. Principally but not exclusively public - public/private sector partnerships orientated. Multidiscipline/cross cutting - generalists in all matters tourism and tourism related. I.e. a jack of all trades (master of none?). ‘Championing British Destinations’ www.britishdestinations.net

4. BRITISH DESTINATIONS: Our relationship with BACTA? and Our UK coastal interest? ‘Championing British Destinations’ www.britishdestinations.net

5. ‘Championing British Destinations’ www.britishdestinations.net Domestic Tourism - GB Tourism Statistics 24.4 million trips, 98.1m nights and £5.2bn spend at the seaside.

6. ‘Championing British Destinations’ www.britishdestinations.net The seaside accounts for 30% of all holiday trips. Holiday trips (millions)

7. ‘Championing British Destinations’ www.britishdestinations.net Holiday nights (millions) The seaside still accounts for 38% of all holiday nights with a much smaller percentage of short trips v long (27% v 44%) than other destination types.

8. ‘Championing British Destinations’ www.britishdestinations.net The seaside accounts for 31% of all UK holiday expenditure. Staying Holiday Expenditure (£millions)

9. ‘Championing British Destinations’ www.britishdestinations.net Day visits (Millions) (additional to staying holidays) The seaside accounts for just 9.1% of all day visits for all purposes. But 32% of day visits to the seaside are 6 plus hours. And combined seaside day trips generate £4.7bn a year.

10. BRITISH DESTINATIONS: Brilliant but……. ‘Championing British Destinations’ www.britishdestinations.net

11. BRITISH DESTINATIONS: “Lies, damn lies and statistic” plus Popular, ingrained perception and misconceptions. ‘Championing British Destinations’ www.britishdestinations.net

12. ‘Championing British Destinations’ www.britishdestinations.net 1998/9 British Resorts Association.

13. ‘Championing British Destinations’ www.britishdestinations.net 2003 Sheffield Hallam University Seaside Economy Report.

14. ‘Championing British Destinations’ www.britishdestinations.net 2006 - 2007 CLG Select Committee Coastal Towns Inquiry.

15. ‘Championing British Destinations’ www.britishdestinations.net 2010 Sheffield Hallam University Seaside Tourism Report.

16. ‘Championing British Destinations’ www.britishdestinations.net Table 16: Employment in selected industries, 2008 no. of jobs: Higher education 489,000 Computer software 463,000 Insurance & pension companies 338,000 Telecommunications 224,000 SEASIDE TOURISM 210,000 Motor industry 165,000 Publishing 154,000 Aerospace 110,000 Advertising 100,000 Air transport 99,000 Radio and television 78,000 Railways 61,000 Pharmaceuticals 50,000 Steel industry 40,000 Fishing 14,000 Coalmining 7,000 (Seaside tourism figures are for England and Wales; other figures are for GB Source: Authors' estimates based on ABI)

17. BACTA/BRITISH DESTINATIONS/Welsh Government 2013 Report using: 1. 2011 census data (not 2001 as in 2010) 2. 2012/13 UK economic data (not pre 2008 as in 2010) 3. Again down to c121 individual resort town - small, medium and large, plus greater resort area and others 4. Including new breakdowns by key sectors within tourism. ‘Championing British Destinations’ www.britishdestinations.net

18. “The new breakdown of tourism employment by sector in each resort might be expected to cover 6-10 individual sectors such as retail, hotels, restaurants, holiday parks, transport, and (of special interest to BACTA) amusement arcades”. ‘Championing British Destinations’ www.britishdestinations.net A study which is due to be published early in the New Year, when the real work for all of us here todays begins……… One small quote taken from the research brief for the new study:

19. BRITISH DESTINATIONS: Our relationship with BACTA? Hopefully you will agree: A new beginning rather than the end of both my presentation and the refreshed and mutually beneficial new working relationship between us. Q & As? ‘Championing British Destinations’ www.britishdestinations.net