1. Perspectives For Those Who Do: DIVERSE

2. Perspectives For Those Who Do: DIVERSE @melissarysak @hei_eng

3. Perspectives For Those Who Do: DIVERSE Diverse Merriam-Webster: Differing from one another; unlike. Oxford Dictionary: Showing a great deal of variety; very different.

4. Perspectives For Those Who Do: DIVERSE

5. Diverse What is your job?

6. Perspectives For Those Who Do: DIVERSE Proposals Trade Shows Website Marketing Material Upkeep Public Relations

7. Perspectives For Those Who Do: DIVERSE

8. Gather photos for a proposal cut sheet Marketing: use to create an email campaign to other clients who may need that same type of work. Communications: use to post to social media about project or service line, update website. Business Development: targeted emails to specific clients showing them the project and asking to discuss their next opportunity (one touch). Leadership: Have the PM produce a 15 minute presentation on this project, present it via webinar to staff and firm leaders.

9. Perspectives For Those Who Do: DIVERSE

11. Strategic Plan Allows a firm to think strategically and act operationally through a visionary, conceptual, and directional document developed in a multi- step process covering vision, mission, objectives, values, strategies, goals, and programs.

12. Perspectives For Those Who Do: DIVERSE

13. Strategic Goals 1.Involve all business units to achieve the 2016 gross revenue goal. 2.Improve employee retention. 3.Improve quality of product. 4.Become more strategic, organized, and focused on our marketing, selling, and business development efforts. 5.Understand owner’s needs and provide appropriate level of service. 6.Train and develop talent. 7.Increase efficiency in the method by which we deliver our product.

14. Q & A Thank you!