1. Sky Travel Agency So Kin Chun, Andy 07119135d Lee Ho Yan, Adonis 07287798d Lee Shui Hin, Curly 07293175d Ha Yiu Yeung, Yeung 07168629d

2.  Background  provide online all-in-one booking  15 employees in Hong Kong  Founded in 2004  Web-based travel technology  24X7 environment  Partnership with airlines, hotel, land transportation and insurance companies  Membership  track users’ preference  Target : young frequent internet users (20-35) Sky Travel Agency

3. The original Business Processes

4. Login Process Selection Process Payment Process

5. Login process

6. Login process 1

7. Login process 2

8. Selection process

9. Selection process 1

10. Selection process 2

11. Payment process

12. Payment process 1

13. Payment process 2

14. General features of Process Login or register as member to use the system - Select the payment method and provide the related information Insurance should not be rejected Once the choice is confirmed, we will hold the booking

15. Features of the Old Process Website link to the database indirectly - Customers need to check their options for few times - Part of bookings may need to be hold for a long time - Transaction may even fail if no suitable option is available

16. The improved Business Processes

17. Login Process Selection Process Payment Process

18. Login Process

19. Selection Process

20. Payment Process

21. Revised Business Process Web Screen Design Sky Travel Agency

22. Enjoy unlimited journey Welcome Mr. Chow User login at 16:23 Confirm Selection Help Back Select Destination Instruction: Click the globe and select You choose: Tokyo

23. Welcome Mr. Chow User login at 16:23 Confirm Selection Help When will your trip start and end? From : 12/12/2009 (Sat) To : 18/12/2009 (Fri) View calendar Enjoy unlimited journey Sky Travel Agency Help Back

24. Enjoy unlimited journey Welcome Mr. Chow User login at 16:23 Select Here Select Service Airlines Hotel Car Hire Bus/Train Insurance Select Here Confirm Selection Available company TOKYO 12-18 /12/2009 Sky Travel Agency Help Back

25. Welcome Mr. Chow User login at 16:23 Confirm Selection Flight Available JA 220 Depart at HK 13:00 on 12/12/2009 $6888* JA 235 Depart at HK 18:15 on 12/12/2009 $6888* JA 265 Depart at TOKYO 15:30 on 18/12/2009 $6888* Airlines Hotel Airlines : JAL Select other service:   Select Select other date Business Class Help Back Price (HKD)

26. Welcome Mr. Chow User login at 16:23 Confirm and Proceed to Payment Help Back Booking Details Airline : JAL (Business Class) JA 220 Depart at HK 13:00 on 12/12/2009 $6888 HKD JA 265 Depart at TOKYO 15:30 on 18/12/2009 $6888 HKD Hotel : Hyatt -Standard 3 nights from 12/12/2009 till 14/12/2009 $4502 HKD Royal-Standard 3 nights from 15/12/2009 till 17/12/2009 $3821 HKD

27. Congratulations your booking is reserved. Now we are proceeding to the payment page. ………. Welcome Mr. Chow User login at 16:23

28. Advantages real-time reservation and booking. simplified workflow no time-lag of work-in-progress up-to-date information Automation accelerate and improve agility more parallelism Sky Travel Agency

29. Hidden Problems The role of the travel agency is weakening Customer satisfaction? Receive Feedback Security? Give comfidence Sky Travel Agency

30. ~THE END~