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Marketing I Unit 1 Chapter 1. Christmas 2006 XBOX 360.

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Presentation on theme: "Marketing I Unit 1 Chapter 1. Christmas 2006 XBOX 360."— Presentation transcript:

1 Marketing I Unit 1 Chapter 1

2 Christmas 2006 XBOX 360

3 Objectives Define and describe the Seven functions of marketing. Classify any marketing effort into one of the seven functions.

4 Distribution Financing Selling Product Marketing Information Management Promotion Pricing

5 Home Groups 1 2 3 4

6 Which Marketing Function is being used? Buying flour for a bake sale

7 Which Marketing Function is being used? Advertising a school band

8 Which Marketing Function is being used? Setting the price for an hour of babysitting

9 Which Marketing Function is being used? Selling magazines for school

10 Which Marketing Function is being used? Borrowing Money to Start a Lawn Mowing Service

11 Which Marketing Function is being used? Adding Pet Sitting to Your Baby Sitting Services Due to Opportunity

12 Objectives Define and describe the Seven functions of marketing. Classify any marketing effort into one of the seven functions.

13 Marketing is Distribution The process of deciding where to sell your product

14 Marketing is Financing Obtaining money to start and operate a business

15 Marketing is Marketing Information Management Using market information so that you can make sound business decisions

16 Marketing is Pricing Deciding the selling price for the good or service

17 Marketing is Product and Service Management The process of researching, obtaining, maintaining and improving a product in response to market opportunity

18 Marketing is promotion The process of communicating with buyers to either inform, persuade or remind the people about a product

19 Marketing is selling Providing a good or service to the customer


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