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Z UZANA M ELICHERÍKOVÁ V YSOKÁ ŠKOLA MANAŽMENTU IN B RATISLAVA / C ITY U NIVERSITY OF S EATTLE

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Presentation on theme: "Z UZANA M ELICHERÍKOVÁ V YSOKÁ ŠKOLA MANAŽMENTU IN B RATISLAVA / C ITY U NIVERSITY OF S EATTLE"— Presentation transcript:

1 Z UZANA M ELICHERÍKOVÁ V YSOKÁ ŠKOLA MANAŽMENTU IN B RATISLAVA / C ITY U NIVERSITY OF S EATTLE Email: zmelicherikova@vsm.sk

2 1. Current youth unemployment in Europe and Slovakia 2. U-B Cooperation 3. Vysoká škola manažmentu (School of Management) / City University survey 4. Ineko survey 5. The Science-to-Business Marketing Research Centre Survey 6. Recommendations

3  June 2011 – 5 471,773 million young people (under 25) were unemployed in the EU-27 – 21,2 %  June 2012 – 5 472 million young people (under 25) were unemployed in the EU-27 – 22,6 %  2011 – Slovakia – youth unemployment rate - 33,8 %  Unemployment of university graduates in Slovakia – 30 %  British government survey - the UK university graduates are just as likely to be unemployed as school leavers with only secondary education.

4  University-business cooperation is defined as all types of direct and indirect, personal and non-personal interactions between higher education institutions and businesses for reciprocal and mutual benefit.  Areas of cooperation: - research and development, - conferences, - mobility of academics, - mobility of students, - commercialisation of research and development results, - curriculum development and delivery, - lifelong learning, - entrepreneurship, - governance.

5  Survey coveyed in a period of four months (April-July 2011)  Questionnaire distributed by email to 3 540 Slovak employers with the response rate of 8 %  Questionnaire distributed by email to 7 818 teachers employed at the Slovak universities and to 9 020 students studying at the Slovak universities with the response rate of 20.23 % in case of teacher respondents and 15.61% in case of student respondents

6 ScaleResponse PercentResponse Count Not important 1,20%3 Somewhat important 2,90%7 Important 14,80%36 More important 30,50%74 Very important 49,80%121 Don’t know0,80%2 Total x243

7 ScaleResponse PercentResponse Count Not30,00%74 Rather not49,00%121 Rather yes13,80%34 Yes5,70%14 Don’t know1,60%4 Totalx247

8 OpinionsBusinessesTeachersStudents Response Percent Response Count Response Percent Response Count Response Percent Response Count Strongly disagree10,10%283,00%416,70%86 Disagree48,40%13418,60%25227,70%356 Agree35,00%9757,40%77843,10%555 Strongly agree1,40%419,30%26113,40%173 Don't know5,10%141,70%239,10%117 Totalx277x1 355x1 287

9 OpinionsResponse PercentResponse Count Strongly disagree25,20%69 Disagree44,90%123 Agree12,40%34 Strongly agree1,80%5 Don't know15,70%43 Totalx274

10 AnswersResponse PercentResponse Count No57,90%157 Hardly ever10,70%29 Sometimes15,10%41 Often7,40%20 Regularly8,90%24 Totalx271

11 Motivation factorResponse PercentResponse Count Better initiative of the universities47,00%117 Better support of the government47,40%118 Better possibilities of company publicity on the university25,70%64 Possibility to hire university graduates23,30%58 Possibility to apply the results of research29,70%74 We do not have an interest to cooperate with the universities15,70%39 Totalx470

12 Level of U-B CooperationTeachersStudents Response Percent Response Count Response Percent Response Count Very bad6,10%817,60%102 Bad19,40%25916,90%226 Neither bad nor good25,50%34021,40%286 Good31,00%41314,40%192 Very good9,90%1326,20%83 Don't know8,00%10733,40%448 Totalx1 332x1 337

13  INEKO (Institute for economical and social reforms) - organization that supports economical and social reforms by removing the barriers of long-time positive development of Slovak economy and society. It is non-profit and non- governmental organization.  87 companies that have more than 37 000 employees were involved in the survey.

14  More than 58 % of the companies consider the quality of recent graduates as insufficient.  More than one third of the survey participants confirmed that they have tried to influence the education based on their needs and over 80 % of them succeeded.  The main form of cooperation of the businesses with the students is advising final thesis.  Companies hardly ever affect the education directly at schools. Only some of them provide lectures or create new studying programmes.  The cooperation of schools and businesses is not standard.  More than two thirds of the companies have never tried to influence the education in spite of the fact they are not satisfied with the quality of recent graduates.  20 % of the businesses which showed the interest to cooperate were unsuccessful.

15  Science-to-Business Marketing aims at a successful marketing of research competencies, capacities and results. The objective of the Research Centre "Science Marketing" is to develop, test and provide new models, instruments and proceedings for research commercialisation that enable universities to market their research more effectively.  Survey conveyed in a period of fifteen and half months in 2010 and 2011 within existing and candidate members of European Union and those partly committed to the European Union economy and regulations.  Higher education institutions and academics were target respondents of the survey.  Survey sent to over 11 000 higher education institution managers.  Responses obtained from 4 123 academics, 1 150 higher education institution managers and 1 007 university professionals working with businesses

16  Areas of evaluation: - collaboration in research and development - CRD, - mobility of students - SM, - commercialisation of research and developement results - CRDR, - lifelong learning - LLL, - curriculum developement and delivery - CDD, entrepreneurship - E, - governance – G, - mobility of academics – AM  Scale: 1 – 10 - 1,0 = no cooperation - 1,1 – 4,0 = low level of cooperation - 4,1 – 7,0 = medium level of cooperation - 7,1 – 10,0 = high level of cooperation

17  Across all countries most academics are not engaged at all in university-business cooperation or only at a low extent, whereas at the institutional level, most higher education institutions engage in some degree of the cooperation with businesses.  40% of academics are not engaged in university-business cooperation at all, 20% of academics undertake only a low extent of the cooperation with businesses, whilst only 40% of academics undertake a medium or high extent of U-B cooperation.  Most of the higher education institutions surveyed (92%) engage in some degree of university-business cooperation at an institutional level, with approximately 65% of higher education institutions having at least a medium degree of university-business cooperation.

18  According to the perception of academics the best level of university-business cooperation achieved Lithuania and the worst Poland.  The best value 4,9 of Lithuania still represents only medium level of university-business cooperation.  Slovakia achieved evaluation 4,1 = medium level of cooperation.  Czech Republic was not included in the report.  The European average is 4,0 = low level of U-B cooperation.  The best results are achieved in the area of research and development collaboration and the worst in the area of governance.  Slovakia also reports the best results in the area of research and development and the worst in governance.

19  On the institutional level Ireland achieved the best university- business cooperation score – 6,9 = medium level of U-B cooperation.  Slovakia reached the worst score – 4,6 = medium level of U-B cooperation.  The average of whole Europe is 5,7 – medium level of U-B cooperation.  The best results are again reached in the area of research and development collaboration and the worst in the area of mobility of academics  Slovakia reports the best result in the area of lifelong learning and the worst in entrepreneurship  Czech Republic achieved score 5,3 with the best results in curriculum development and delivery and life-long learning and the worst results in governance  For detailed information see the full text of the article

20  Both higher education institutions and businesses benefit from working together; cooperation encourages the transfer and sharing of knowledge, helps to create long-term partnerships and opportunities whilst boosting students' future employment prospects.  The cooperation only on finacial basis is not enough. It is necessary to develop strategic partnership.

21  Keep the ship steady – for longterm strategic partnership stable and predictable environment of funding and regulation is crucial.  Give universities autonomy to operate effectively and form partnerships.  Reward activists and collaborative universities and encourage to be more that way –e.g. the rewards given by economic magazine Trend as mentioned above.  Help universities strive for the excellence as companies always want to cooperate with the best. It is necessary to support and promote the best universities.

22  It is necessary to inform the schools about the possibilities of cooperation and present the best experience of the cooperation projects.  It is necessary to publish the information about unemployment rates and salaries of recent graduates. Schools should be motivated to cooperate with the companies on a financial basis – they should be provided less financial support if their graduates show high level of unemployment. Currently universities are funded based on the number of students not based on their results.  It is necessary to convey the surveys of satisfaction of the employers with the universities and their graduates.

23  Inform regularly the students and academics about the possibilities of cooperation with the companies by organizing workshops, conferences, seminars and meetings of the main representants of the universities, companies and students as we discovered some discrepancies in students’, teachers’ and businesses’view on U-B cooperation.  To understand the needs of each party, effective communication is necessary.  Motivation is the crucial factor for improving education in general and also for developing university-business cooperation. Companies have to be motivated to cooperate with the universities. They have to be convinced that they will benefit from the cooperation. To think this way the long-term orientation of the companies is necessary.  It is important to motivate the academics by their participation in the national and international projects that require applicability of the research results in the practice. Students should consider this factor while choosing the university and a particular teacher.


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