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Trade and Investment Partnership Summit (TIPS) What EU Business need to know about cleantech in India by Poul V. Jensen, Director, EBTC www.ebtc.eu Brussels,

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Presentation on theme: "Trade and Investment Partnership Summit (TIPS) What EU Business need to know about cleantech in India by Poul V. Jensen, Director, EBTC www.ebtc.eu Brussels,"— Presentation transcript:

1 Trade and Investment Partnership Summit (TIPS) What EU Business need to know about cleantech in India by Poul V. Jensen, Director, EBTC www.ebtc.eu Brussels, 21 November 2014

2 The European Business and Technology Centre Your gateway to the Indian cleantech market @EBTC_EU EBTC.EUEBTCIndia European Business and Technology Centre (EBTC) www.ebtc.eu | info@ebtc.eu European Technology Experience Centre (ETEC). The nodal point for Enterprise Europe Network India. A toolbox of customizable services. Targets: SME’s, Researchers, Clusters, Policymakers. Represented in Europe through EUROCHAMBRES. 39 partners in Europe and India. Addressing climate change issues through EU-India clean technology solutions. The only centre dedicated to Indo-European cleantech collaborations. Specialists in biotechnology, energy, environment and transport. An IPR Helpdesk.

3 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 3 EBTC Sectors – Cleantech focus BIOTECHNOLOGY BiofuelsBioindustrialBioservicesBioagriBioinformatics ENERGY Renewable Energy Energy Efficiency Energy Distribution Horizon Sectors e.g. Smartgrid; energy storage; fuelcells; clean coal. ENVIRONMENT Water & Wastewater WasteClean AirSoil Built Environment TRANSPORT RailElectric VehiclesPort / Logistics Intelligent Transport Systems Alternative Fuels ICT

4 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 4 New Government in India  New pro-Business Government at the Centre  Focus on liberalisation, improve governance, empowering bureaucrats  "red carpet, not red tape" for business community  Technology Centres – to promote technology, innovation, entrepreneurship  International trade – Single Window clearances for facilitating trade  “Make in India” program – creating a manufacturing driven economy, attracting FDI – Industrial Corridors, Industrial Clusters, Smart Cities, Nurturing Innovation, Skill Development

5 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 5 Opportunities in Key sectors Energy  Addition of 88GW of power generation & 30GW of Renewable Energy during 2012-17  New target for 2022 raised from 20GW to 100GW  Establish smart grid test bed by 2014 and smart grid knowledge centre by 2015  Push for EUR 120B Clean Energy Investment  Implementation of 8 smart grid pilot projects in India  Indigenous low cost smart meter by 2014, install 130 million smart meters by 2021 Environment  Water and Waste Water Management – Ministry of Water Resources plans to invest over EUR 40B in the water sector  Ganga Action Plan – Plan to clean 2500km of The Ganges river  The Yamuna Action Plan Phase III project for Delhi is approved at an estimated cost of EUR 200 million  Sanitation – Swacha Bharat Mission by 2019 – Massive Solid Waste Management mission to Clean India Transportation  EUR 3B plan to spur electric and hybrid vehicle production; 6 million vehicles by 2020  Electric vehicle charging stations in all urban areas and national highways by 2027  Metro & Monorail: Ministry of Urban Development plans to invest more than EUR 15B on the metro rail projects  High Speed Rail: The proposed 534 km Mumbai- Ahmedabad HSR project will see investment of EUR 7B Smart City  100 Smart cities - enabled with the latest technology and infrastructure to built.  Cities primarily over 1 million population, new cities along dedicated Industrial corridors envisaged  Investments of about EUR 1 trillion will be required over the next 20 years to build smart cities  Government of India has allotted nearly EUR 1B for Smart Cities in Budget 2014-15

6 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 6 Research and Innovation Opportunities  EU – “Innovation Union” and India’s “Decade of Innovation”  In FP7 - over 200 Indian organisations participated in 120 projects worth over EUR 358 Million  Horizon2020 – EUR 83 Billion worth of projects – great opportunity for EU SME’s to engage with India on innovation!  India is the 6th most ‘innovative’ country – GE’s Annual Global Innovation Barometer  India’s share of global R&D spending – EUR 35 Billion or roughly 2.7% in 2013  Over 1050 MNC R&D Centres in India growing at 14-15% every year Source : IBEF, 2014

7 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 7 Challenges in India cleantech market International SMEs consider India as 'just another' market and not as place where technology and business models need to “evolve” EU SMEs – challenge with committed man-hours for India, access to finance and focus EU technology designs – not directly suitable for emerging markets/India: incompatibility of technology, costs and business models EU apprehensions on IP and legal frameworks in India; Indian apprehensions on new technology Understanding the Indian “fabric” – business, social, cultural

8 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 8 EBTC – role in Technology Management Services in support of cleantech collaboration success Addressing the challenges of entering India in the cleantech space

9 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 9 EBTC in Research & Innovation Research– Innovation– Business India – Market Exploration Technology & Business localisation Adapting and localizing mature technologies to Indian context Ensuring technology validation via demonstration Exploring commercial potential of research ideas Understand Opportunity Connecting India virtually via technology display Pilot & Demonstrate to scale Reach out to the promising market Commercialize the technology

10 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 10 EBTC Cleantech Service Matrix Description of EBTC Services Technology Incubator Market Exploration Trip Research- Innovation- Business Technology Localization Model Technology Incubation Business Incubation Technology Showcase @ ETEC (Physical & Virtual) XXXXX Technology and Opportunity Pitches (TOPs) XXXXX Exclusive Technology Manager X XXX Exclusive Desk @ EBTC office X Partner / Project Identification & Due Diligence X XXX Due Diligence of Indian partners X XXX Business & Market Analytics XX Investor Connect X XX IPR Management XX Consortium / Stakeholder Creation & Management XX Product optimsation for Indian market XX Piloting technologies and demonstration X XX Commercialisation of EU technology in India XX Liaison with Government X XX Capacity Building Activities X XX

11 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 11 March 2013  Ensure you have a strong value proposition Identify needs (potential) demand for your product/ service.  Understand the market Ensure you have a thorough understanding. It is a complex, large and very diverse market.  Set long-term goals Results are unlikely to be seen in India overnight.  Invest in partnerships Do not underestimate the value of local expertise, whether for insight, for pilots or long-term added value and mutual competence building!  Adopt a relationship and technology management approach Not a traditional sales approach.  Adapt (your technology, organisation, individuals!) Develop products to compete at price set by local competitors. Tips for Doing Business in India

12 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 12 March 2013 There are incredible opportunities! To be part of it, you must: 1.Adopt a relationship and technology management approach – NOT SALES 2.Adapt cost 3.Think long term and sustained presence – PLAN for it! What must EU SME’s know about cleantech in India?

13 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 13 Connect with EBTC Website: www.ebtc.euwww.ebtc.eu Social Media:  Twitter: @EBTC_EU  LinkedIn: European Business and Technology Centre (EBTC) Facebook: /EBTC.EU  Youtube: /EBTCIndia/EBTCIndia Blog: www.ebtc.eu/blogwww.ebtc.eu/blog E-mail: info@ebtc.eu@ebtc.eu

14 EBTC New Delhi (Head Office) DLTA Complex, South Block, 1st Floor 1, Africa Avenue, New Delhi 110 029, INDIA Tel: +91 11 3352 1500 Fax: +91 11 3352 1501 delhi@ebtc.eu www.ebtc.eu New Delhi | Mumbai | Bengaluru | Kolkata | Brussels Thank you! The contents of this document are the sole responsibility of the European Business and Technology Centre, and can under no circumstances be regarded as reflecting the position of the European Union.

15 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 15 Biotechnology opportunities  BioPharma – The biopharmaceutical sector is the largest component (about 60%) of the Indian biotechnology. – The Indian biopharma segment is creating immense opportunities for global biologics, including development and manufacturing.  BioServices – The second largest sector of the biotechnology industry, with about 33% market share. – The country offers a suitable population for clinical trials; diverse gene pools, covering a large number of diseases.  BioAgri – Bio-Agriculture is the third largest sector representing about 14%. Apart from genetically modified (GM) crops, bio- fertilizers, bio-fuels and bio-pesticides are the main growth contributors. – Bio-agriculture is an emerging scientific area which is useful for breeding nutritious, high-yielding and resource efficient crops.  BioIndustrial – Largely export-driven, with more companies are capitalising on opportunities abroad. – Biotech companies in this space are gradually shifting their focus towards the manufacture of enzymes that aid the production of biofuels, biomass and algal research.  BioInformatics – India currently has the potential to leverage its strengths in IT, biology and chemistry by utilising the multidisciplinary aspects of systems biology and bioinformatics. – Bioinformatics is the smallest of the biotech industry segments constituting barely 2% of the overall industry revenue.

16 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 16 Energy opportunities  Solar  Current installed capacity above 2GW, to add 20GW (national) by 2022; similar by States!  KPMG: total installed capacity 68GW by 2022, and Investment opportunities across the full value chain, at an estimated total of €86B  Enabling policy environment to achieve grid parity, long term prospect for solar  Wind  Fifth largest installed wind power capacity in the world 20+GW out of 50GW potential  Estimated offshore wind power potential of 15GW, opportunity for R&D + commercialisation  Energy Efficiency  Target to reduce energy intensity of GDP by 20- 25% by 2020 through a National Mission  23% efficiency improvement potential in the industrial and agricultural sectors  Trade of Energy Savings Certificates on 60% of total energy consumption  Off grid distributed energy  IEA estimates 300+M Indians lack access to modern energy  IFC estimates India offers largest market potential in Asia with 75M off grid households  Opportunity for remote, off-grid, distributed energy models predominantly offered by SMEs on Solar PV, microhydro, small wind turbines and biomass gasifiers  WRI: aggregate potential market €1.45B annually; €1.4B for decentralized renewable energy services and €50M for energy products  Horizon sectors  Massive smart grid investment plans, 130M Smart Meters by 2021, total smart grid market €1.5B by 2015  India Energy Storage Alliance market assessment of 15-20GW by 2020 in India  Geological survey of India: 10GWe of geothermal power potential to be harnessed.

17 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 17 Environment opportunities  Water and wastewater – Agricultural uses around 80% of fresh water and wastes up to four-fifths of the irrigation water. – About 80% of water supplied in urban areas becomes wastewater. Large cities (>100,000) treat about 29.2% of their wastewater (Smaller cities treat 3.7%!)  Waste – 188,500 tonnes of municipal solid waste is generated in urban India daily (2012). – If waste is not disposed properly then over1,400 km 2 of land would be required by 2047 for its disposal.  Clean Air – India has 27 cities in the Top 100 cities with the worst air quality (PM 10 ) in the world (WHO, 2011). – Pollution and other environmental degradation costs India €50B a year – nearly 6% of GDP (World Bank).  Built environment – Built space in India is estimated to increase 5-fold from 20B sqft in 2005 to over 100B sqft in 2030. – Green building footprint in India is over 1.63B sqft – Second to the USA.  Biofuels – About 32% of the total primary energy use and more than 70% of the country’s population depends upon biomass. – The industry despite promise is still nascent as it is embroiled in food versus- fuel tradeoffs - Therefore, it is produced mostly from the non-edible oil cultivated on wastelands.

18 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 18 Transport opportunities  Rail – Third largest railways network in the world. – 725 km new lines and 1100 km electrification targeted in 2012-13 – Budget – €9.2B 1. – By 2030, 7,400 km of metros and subways need to be constructed – 20 times the capacity added in the past decade 2. – €23M allocated to Metro & Commuter Rail in the 12 th Five Year Plan.  Electric Vehicles – EV sales account for less than 0.027% of the total cars sold in 2010; ~ 1,500 EV passenger cars on road. – Electric buses increasingly being proposed in JNNURM; Mysore, Bangalore and Mangalore. – National Council of Electric Mobility formed in Aug 2012; €3.5B plan to increase EV/Hybrids.  Ports/Logistics – Poor infrastructure; Shortage of cold chain facilities; inter-state barriers. – National Maritime Development Program (NMDP) on-going at an investment of €8B. – 110 new Logistics parks to be operational at an estimated cost of €1.3B. – 16 new projects under development this year; freight capacity to increase by 250M MT.  Fuels – Wasteland available for ~ 69MT biodiesel 3. – National Oilseeds and Vegetable Oils Development (NOVOD) – designated agency to promote biofuel crops. – LNG fuelling facilities being setup at ports.  Intelligent Transport Systems – Opportunities in National Highway Develop- ment Programme (NHDP) in electronic toll collection (ETC), traffic monitoring. – €1.6M allocated to ITS and Parking in the 12 th Five Year Plan. – Actual ITS project value in 2011-12 €180M 4. – Citywide ITS Master Plan in HYD of €130M 5. Ref: 1. www.oic.in 2. Mckinsey 3. GIZ 4. Metro Infrasys 5.NewIndExpress.com

19 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 19 What to watch for in 2014! Biotechnology Newer therapies are anticipated to launch in 2014: monoclonal antibodies products, stem cell therapies and growth factors. The GoI has stressed on R&D in pharma sector, affordable healthcare and indigenous screening devices. Approval for GM crops for attracting investment into the agriculture sector. Encouragement in PPP’s through the assistance of DBT subsidiary- Biotechnology Industry Research Assistance Council (BIRAC) to support innovation and provide infrastructure and services across value chains. Energy Bids invited for procuring 750MW solar PV under National Solar Mission. Plans to develop 4GW Ultra Mega Solar Power plants in Rajasthan and Leh. Distributed generation potential triggering innovative business models; rural off-grid, urban & industrial rooftops and telecom towers to watch for. Dedicated Green Energy Corridors to seamlessly integrate renewable energy into national grid. 14 pilot smart grid projects with €47M investment. Environment Environment Ministry to set up a National Environment Regulator. A national Bureau of Water Efficiency will commence work in 2014. The Hyderabad Metropolitan Development Authority (HMDA) has made plans to launch an innovative scheme to protect and preserve lakes in the region. Green logistics, particularly development of a robust cold chain for agri-business, will be a priority area for multiple ministries, including the ministry of agriculture, food processing and transport. Transport New subsidies for Electric Vehicles to begin from April 2014. Work started on 8 corridors of the Regional Rapid Transit System for NCR. Rail Tariff Authority and High Speed Rail Corporation of India setup and expected to further boost projects. Development of container terminals in Mumbai, Chennai, Gujarat and Kolkata, at an investment of €2.1B. GoI approval for various stages of NHDP (National Highway Development Programme) totalling €225M.

20 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 20 Opportunities in Key sectors BIOTECHNOLOGY Biofuels Bioindustrial Bioservices Bioagri Bioinformatics Monitoring other bio- related tech ENERGY Distributed Renewable Energy Generation Solar - PV, thermal - IPP Solar rooftop energy & applications ICT technologies for Energy management Solar-thermal (Off-Grid Cooling) Weather forecasting for RE Energy and Water Solutions for Buildings Energy efficiency and automation Energy storage - cheap & efficient - grid scale & decentralized Fuel Cells Biomass to Energy ENVIRONMENT Air Quality Bio waste to Energy Construction and Demolition Waste Recycling / Management Environment – River or Drain water treatment E-waste segregation, recycling, metal recovery & refining MSW to Energy Sea Water Desalination Sensors Sewage Treatment and Recycle Waste Management Waste reuse & recycling Waste Water Water Purification TRANSPORT Rail Electric Vehicles Port / Logistics Intelligent Transport Systems Alternative Fuels

21 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 21 EBTC Value Addition Developing a set of platforms and channels as business support services

22 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 22 Technology Transfer & Deployment Demand-Supply maturity matching essential for successful collaborations

23 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 23 Sourcing of Indian Project Opportunities  European Technology Experience Centre  Enterprise Europe Network  Query System  European Technology Experience Centre  Enterprise Europe Network  Query System The EBTC demand drive

24 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 24 Enterprise Europe Network India  Enterprise Europe Network is Europe’s largest database of cutting-edge technologies – More than 23,000 profiles – 600 member organisations  EBTC is EEN’s coordinator in India – In collaboration with the Confederation of Indian Industry (CII) / Global Innovation & Technology Alliance (GITA), and Federation of Indian Export Organisations (FIEO).  Opportunities: – Increasing collaboration – Sourcing technology – Enabling business ventures  Contact: bengaluru@ebtc.eubengaluru@ebtc.eu

25 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 25 European Technology Experience Centre A dedicated physical and virtual platform for European technologies in India  A user interface to access a data library  Product demonstrations and display  Training & capacity building workshops  Video conferencing Technology incubation services:  A dedicated technology manager  Physical and virtual hosting of technologies  Partner/business opportunity identification  Resource audit and briefing  Connecting with Indian organizations

26 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 26 Comprehensive IPR services provided by the IPR Helpdesk IPR Helpdesk

27 Promoting European clean technologies in India & tackling climate change www.ebtc.eu | 27 Case Study: Building a business ecosystem for Aqua-Q AB (Sweden) Real-time Water Quality Monitoring


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