2. Quick Facts: Facebook Page 689 + likes Reach has exceeded 30,000 people Most active time is 8:00pm 70% of engagement is organic non paid Over 55 unique posts to page – photo bomb contest Created #stoprxaddiction Most popular post was an article about Narcan – reached almost 7,000 people 42% of fans are between 18-24 Facebook.com/stoprxaddict ion

3. Quick Facts: People Highest page likers: Women age 18-24 (26%), Second Highest: Women age 25-34 (18%) Highest people reached: Women 18-24 (41%), Second Highest: Men 18-24 (33%) Highest engagement: Women 25-34 (27%), Second highest: Women 18-24 (16%) Takeaway: 74% of total reach is within 18-24 year old men and women

4. Quick Facts: Content and Best Times to Engage Links were most engaging Best time to post is 8pm Best day to post is Friday

5. Quick Facts: Photo Bomb Contest Page and cause awareness campaign 55+ people have posted to the page There have been hundreds of shares and likes of the photos

6. Video Link: https://www.youtube.com/watch?v=vJUN932B7ZQ Quick Facts: PSA 1,659 YouTube views – countless other views via separate media sources Portuguese Kids filmed, acted and scripted the PSA Shown at local movie theater Created cast of relatable characters

7. Quick Facts: Memes and Events Meme: A humorous image with text that is spread rapidly via the internet Dr. Answers is the star of the campaign Leveraged images of the campaign at events and on the internet to spread awareness Internet awareness is particularly interesting because its measurable and wide reaching

8. Questions? Jasiel Correia II jasiel@snoowl.com 508-496-1433