2. Go Bike Expo 2014 Promote your brand and drive sales to 25,000 + cyclists Held next to the finish line of Australia’s largest one day bike ride - Bupa Around the Bay, the GO Bike Expo 2014 provides a cost- effective space to reach 25,000 passionate consumers. The 2014 Go Bike expo will be run from Friday 17 – Sunday 19 October in the beautiful Alexandra Gardens, Melbourne. Expo attendees are committed cyclists with the capacity to spend: 75.2% have a household income over $76k 79% Male, 21% Female 55% of participants aged 30-49 72% participate in health and fitness activities in addition to cycling

3. GO Bike Expo 2014 A proven event with high exhibitor retention rates Consumer traffic will be drawn to the GO Bike Expo site over all three days as Around the Bay participants pick up their registrations on Friday and Saturday and attend the exhibition after finishing the event on Sunday. All-day entertainment, product demonstrations and interactive workshops for all ages will be held across the three days of the exhibition to help draw, engage and retain consumers There are 2 and 3 day expo packages available with a variety of marquee sizes to fit your budget The GO Bike Expo is tried, proven and successful way to promote your business to a targeted and engaged audience.

4. Marketing Support for Exhibitors Ride On leaflet insert – October edition An insert will be placed in the Oct/Nov 2014 issue of Ride On magazine, readership of 63,000 via direct mail. E-Newsletters The GO Bike Expo 2014 will be promoted to the following e-newsletter databases in August, September and October 2014: 2014 Bupa Around the Bay Riders 15,000+ Bicycle Network Members 40,000+ Bicycle Network Friends 87,000+ Bicycle Network will also provide the opportunity to promote your organisation to Bicycle Network members via it’s email database. GO Bike Expo Webpage GO Bike Expo will establish a page on the Bicycle Network website www.gobikeexpo.com dedicated to the 2014 GO Bike Expo which will also include exhibitor details.www.gobikeexpo.com Twitter and Facebook Bicycle Network will be using its social media channels to promote and update members, friends and followers of key highlights of the Bupa Around the Bay Festival. Main stage support and public announcements All exhibitors will be promoted on the Around the Bay main presentation stage throughout the event. A pre recorded 30 second message can be played on the PA 5 times per day promoting your exhibition site.

5. Site Layout

6. Exhibitor inclusions Exhibitor Trading Name 3m x 3m Marquee 6 Ft Trestle table x 1 White Bistro Chairs x 2 Fascia Sign Electricity Exhibitor Trading Name 6m x 3m Marquee 6 Ft Trestle table x 2 White Bistro Chairs x 4 Fascia Sign Electricity

7. Exhibitor inclusions continued Exhibitor Trading Name 6m x 6m Marquee 6 Ft Trestle table x 3 White Bistro Chairs x 6 Fascia Sign x 2 Electricity

8. 2014 Price Listing Expo site space Price Ex GST 3m x 3m Exhibitor space $2690* 6m x 3m Exhibitor space $3890* 6m x 6m Exhibitor space $6790* (Prime locations) 3 Day Package 2 Day Package Expo site space Price Ex GST 3m x 3m Exhibitor space $2190 6m x 3m Exhibitor space $3190 6m x 6m Exhibitor space Not available with 2 day package

9. Additional information To secure your position at the 2014 GO Bike Expo presented by Tresidder Insurance Group or would like more information please contact: Craig Dodson Corporate Sales Manager Bicycle Network P: 03 8376 8814 E: craigd@bicyclenetwork.com.au