1. Femina ~ 2007 Femina

2. The overall picture …  Femina has 904,000 readers all India  This is the largest readership of any Women ’ s English Magazine  Femina has 8,40,000 readers in urban India Source: NRS 2007

3. The largest circulated women’s magazine  Femina is the largest selling and the largest read women’s english magazine in India.  It is read by almost 0.9 million women on a fortnightly basis. PUBLICATION CIRCULATION ABC Jan-Jun’06 READERSHIP NRS 06 FEMINA135,083904,000 COSMONA73,000 ELLENA

4. Advertising Logistics  Frequency : Fortnightly  Print Order : 1.70 lakh copies  Editions : National (8 Metros), Mumbai/ Pune, North, South, Kolkata  Card Rate : Rs.3.25 lacs

5. Reader’s Demographic Profile  SEC A1 & A  English Speaking  Living in a Metro  TG 24yrs – 35yrs

6. The Up-market woman…  Femina also has the interest of the up-market woman  1,95,000 SEC A young women between the ages of 19-25, in India read Femina Of these,1,54,000 are from SEC A1  4,36,000 SEC A women readers between the ages of 25-44 Of these 3,61,000 are SEC A1 women Source: NRS 2006

7. FILMFARE Number 1 Magazine in the Film Genre With a Readership of 19,16,000 Circulation of 1,57,094

8.  Launched in 1952  Fortnightly  Target Audience: Ardent Film Fans  Tone: Irreverent, Witty and has An Opinion  Look: Contemporary with sexy covers, fresh colors, glamour and lifestyle of stars  More credible and trusted than other magazines of this genre as it steers clear from scoops and gossips  Price: Rs. 50/- Filmfare

9. Filmfare Readership Facts...  2 million average issue readership  1.2 million plus SEC AB Urban readers  ½ million SEC AB Urban Female readers  1.4 Million young Indians (below 35 years) read Filmfare  1 Million readers reside in Major Metros  1.3 Million readers claim that they like to try new products and gadgets  More SEC A male readers than Business World and Business India put together

10. THANK YOU!