1. Walt Disney World… How do they do it???

2. If you have young children you can’t escape Walt’s world. Disney’s ubiquitous characters gaze out from T-shirts and lunch boxes; commercials for the latest Disney animated film blanket children’s TV programming. And Disney comics reach even the most isolated rural regions. The Disney machine has touched us all, spreading the values of the marketplace, colonizing the fantasy life of children and changing the world irrevocably in the process.

3. Disneyfication Disneyfication (also called Disneyization) is a term which describes the transformation of something, usually society at large, to resemble The Walt Disney Company's theme parks

4. What s Disneyfication? Often used as a negative term Implies that a region has been stripped of its culture and identity and repackaged Facts are watered down, and negative images are removed

5. Let’s Tour Disneyland…

6. Company Information Founded in 1923 Includes both the Walt Disney Studios and the Parks and Resorts Disneyland Park, Anaheim California (the first resort) opened 1952 Today, the company includes 11 theme parks on three continents, cruise lines, and adventure travel Company Information

7. Stats Covers 40 square miles Net income: $3.32 billion Number of employees: 150 000 WDW is the largest single side employer in the US 15.98 million people visit the park

8. Food Facts 2 600 000 chocolate covered Mickey Mouse ice cream bars are sold yearly 1.4 BBQ turkey legs are consumed yearly 6 million hotdogs are consumed yearly 75 million soft drinks are sold annually. 9 million pounds of French Fries are sold annually

9. Weird Misc. Facts 3.8 million pens are purchased yearly 9 acres of tunnels are under Magic Kingdom 15 million gallons of water are used each day 11,000 firework shows per year makes WDW the largest consumer of fireworks in North America.

10. Down side of Disney Employees are paid poorly – often minimum wage or below ($7.50-$9.15/hr) Skills are not often transferable Employees are disposable Positions are based on age and looks

11. Inside the Disney Dream Machine What are some economic challenges the employees of Walt Disney World and Celebration Town living.