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Introduction  Definition of Business Ethics and CSR  Why should companies behave ethically?  Difficulties faced by companies to act ethically  Initiatives.

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Presentation on theme: "Introduction  Definition of Business Ethics and CSR  Why should companies behave ethically?  Difficulties faced by companies to act ethically  Initiatives."— Presentation transcript:

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2 Introduction  Definition of Business Ethics and CSR  Why should companies behave ethically?  Difficulties faced by companies to act ethically  Initiatives to help companies to have an ethical behaviour  Cases of unethical and ethical companies

3 Business ethics Business ethics refers to:  Principles and standards that guide business behaviour  What is wrong or right, unacceptable and acceptable

4 Business Ethics Ethics of conductEthics of character

5 Corporate Social Responsibility  The obligation a company has towards the society  Limitation of negative impact of the company’s activities on society and maximisation of the benefits for the society  Economic, legal, ethical and social responsibility

6 Stakeholders theory Firm SupplierCustomer Employee Local community Government Environment Shareholder

7 Business ethics and CSR issues These ethical challenges concern both domestic and international companies: Human rights Labour Issues Bribery/Corruption Environmental protection

8 Reasons why companies should behave ethically:  To keep a good reputation and avoid bad publicity  Companies that behave ethically tend to make profits  Rise of ethical consumers and investors (Ex: Consumption of Fair Trade products)  Companies have responsibilities towards its stakeholders!

9 D ifficulties that companies are facing to behave ethically  The link between culture and ethics  Which code of behaviour should adopt the companies?  No concert penalties

10 Initiatives to help companies to adopt an ethical behaviour  Code of ethics (code of conduct), there are different levels: - Corporate level (related to a single organization) - Professional level (related to medecine, law etc…) - Industry level

11 Group Code of conduct  International set of principles that provide a framework and foundation for the development of individual company’s codes  Examples of Group codes:  The Sullivan Principles  The Caux Principles  The United Nations Global Compact

12 Cases of unethical and ethical companies : Nike and Sodexo

13 Nike’s unethical practices  Refusal of Nike to fully compensate its workers with fair wages in some factories  Unsafe and unsanitary work conditions in some of its factories  Use of child labour around the world

14 Boycott of the brand and bad publicity

15 Sodexo  French multinational coporation providing food services with 380 000 employees around the world  Among 2010 world’s most ethical companies especially and awarded for its diversity and inclusion policy regarding its employees

16 Ethical principles and practices of Sodexo  Respect for people  Transparency  Business Integrity  The fight against hunger with the movement « STOP HUNGER INITIATIVE » ( food donation, fund- raising…)

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18 How ethical are you? You just printed a 200-page document that used all the paper in the printer. A. You refill the paper tray immediately. B. You casually mention that the machine's out of paper to people around you so they know to refill it before they hit print. C. Eh, they'll figure it out eventually.

19 Your boss hands you a stack of papers that accidentally includes confidential personnel files A. Immediately return the files to the boss once you recognize the mistake. B. Search through the pages just to find your own file. C. Read everyone's files.

20 You find out your cubicle neighbor is having a secret affair with the intern in accounting. A. You pretend you know nothing about it. B. You tell your closest work friends because you know they won't tell anyone. C. You tell anyone who will listen

21 You know the boss is in a terrible mood. You also know your co-worker is about to go ask the boss for a ridiculously large raise. A. You quietly warn your colleague that the boss is probably going to throw scissors at him if he goes in there today. B. You mind your own business because you don't want to get involved. C. You don't mention the boss' bad mood and instead get your colleague fired up and encourage him to triple the salary request.

22 The boss loves the ideas you pitched to everyone and can't stop showering you with accolades. The problem is, the ideas were a joint effort between you and your colleague. A. You say, "Thanks, but I didn't work alone. Sheila worked just as hard as I did.“ B. You take the praise, and eventually tell Sheila what happened and that you didn't know how to tell the boss. C. You accept the accolades and try to get Sheila fired before she finds out you've stolen the spotlight

23 It's 3 p.m. the day before Thanksgiving and everyone is on vacation. The phone hasn't rung once and no e-mails have come in. A. You stay at your desk until 5 p.m. because it's your job. B. You wait 30 more minutes to make sure nothing comes up, and then you leave. C. Ha! You've been gone since noon.

24 Results If you scored: All A's -- You're the poster child for ethics. Mostly A's -- You're not perfect, but you're still a role model. Mostly B's -- You've forgotten a few things your parents taught you. C's -- You're far from perfect but could be worse. All C's -- You'd steal candy from a baby. And laugh about it.

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