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Published byBertram McCoy Modified over 10 years ago
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Partnerships The basis of development in Africa NOT AN OFFICIAL UNCTAD RECORD
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Market Dynamics In the 90’s From To Regulated Competitive Domestic Global Production driven Customer driven For the years 2000 Know your customer Focus and specialization Reflect the discipline of market leader Partnerships improve competitiveness
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Workforce Dynamics In the 90’s From To Simple task Complex, high technology Multi layer Flattened Labor force Empowered employees For the years 2000 Recruit with a vision Train with focus Equip for the challenge Partnerships create expertise
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Managerial Dynamics In the 90’s From To Automatic Coach counsel Telling, directing Listening, sharing Controlling Empowering For the years 2000 Seek the leaders Encourage team work and cooperation Reward and celebrate accomplishments Partnerships develop leaders and sharpen their skills
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Challenges The true challenge is to manage the change agenda in emerging countries where there is an history of high protection and a tradition of hierarchical structures Traditional family businesses / Petroleum independents will reinvent themselves and create shareholder value through effective partnerships
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Oismine Group Response Concentrate on core competence Develop a world class team Restructure and reposition businesses Develop strong and enduring strategic alliances with international market leaders ChevronTexacoAddax & OryxSHV GazCorral
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Oismine: A well organized holding company focusing on energy and including three petroleum affiliates with their related business supports Somirgy 885 MT 14 % Fuels 484 MT 10,4% Somepi C. LPG 395 MT 32.5% Tissir Primagaz Lubes 6,3 MT 9 % Somepi Texaco ORYX (C.I. – Mauritania…) Turn over: 4,8 MMM DHs GESTRA Partners are global leaders : ChevronTexaco – Addax – SHV – Corral – Greif … INTRAL PETROTANK SOTRAGAZ EXIMTRA TIMLOG GREIF
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TPZ - Partnership values Tissir Primagaz: The first strategic international alliance
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TPZ - Partnership values Tissir Primagaz : 50% SHV Gaz 50% Somirgy Become leader in GPL with 32.5% market share in Morocco Strengthen LPG supply power Take advantage of marketing synergies and cost reduction process Bring environmental and safety culture Leverage best practices and develop new leaders
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STL - Partnership values The perfect partnership to promote double brand lubricants
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STL - Partnership values Somepi Texaco Lubrifiants : 50% ChevronTexaco 50% Somirgy Take advantage of a double brand strategy (global and local) Market a comprehensive product line Access to new technology and improve excellence in operations Focus more effectively on safety and environmental issues Develop and train employees through best practices sharing
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ORYX Côte d’Ivoire Partnership values Oryx : A strong brand in Africa to support a successful market entry in Cote d’Ivoire
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ORYX - Partnership values ORYX joint participation : 70% ORYX 30% OISMINE (Cote d’Ivoire / Mauritania) Combine financial and human resources to facilitate market entry Lean on Addax/Oryx pan African organization to manage and control the businesses effectively Take advantage of Moroccan competences and field knowledge to gain new customers Extend area of cooperation to other businesses ( Lubricants in West Africa and Marine fuels in Morocco) Learn and exchange best practices
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Key for partnership success Proactively manage safety and respect ethics Make partnership valuable to customers Align workforce to operate within a global organization Create a culture of discipline Shareholders share the same vision and values and communicate effectively ChevronTexacoAddax & OryxSHV GazCorral
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Partnership – Good to Great “ The most successful companies will be those that exploit knowledge more effectively than their competitors ” Jim collins Partnerships provide private business family with access to the knowledge and its effective transfer to the business ChevronTexacoAddax & OryxSHV GazCorral
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