1. Taking a Public Health Approach to Tobacco Control
Tobacco Control Programs
Taking a Public Health Approach to Tobacco Control
TTAC 2009

2. The Public Health Approach
Tobacco Control Programs
The Public Health Approach
Global tobacco control models: what works in the U.S. and around the world
CDC recommendations for comprehensive programs
Policy interventions
Strategies for success
TTAC 2009

3. Comprehensive Programs
Tobacco Control Programs
Comprehensive Programs
Public health approach to tobacco control uses environmental approaches to increase the wellbeing of individuals within a community and decrease the rate of mortality and morbidity related to tobacco use.
TTAC 2009

4. Global Tobacco Control Model
Tobacco Control Programs
Global Tobacco Control Model
TTAC 2009

5. Tobacco Control Programs
MPOWER
Six effective policies that reduce tobacco use and foster social change
WHO Framework Convention
TTAC 2009

6. Tobacco Control Programs
MPOWER
M Monitor tobacco use and prevention policies.
P Protect people from tobacco smoke.
O Offer help to quit tobacco use.
W Warn about the dangers of tobacco.
E Enforce bans on tobacco advertising, promotion, and sponsorship.
R Raise taxes on tobacco.
TTAC 2009

7. Tobacco Control Programs
MPOWER
Monitor tobacco use and prevention policies
Monitoring —
Measures the extent of tobacco use.
Ensures the success of the other five policies.
Helps when allocating tobacco control resources.
Shows the effectiveness of tobacco control policies.
WHO Framework Convention
TTAC 2009

8. Tobacco Control Programs
MPOWER
Protect people from tobacco smoke
Protect everyone from secondhand smoke.
Prompt more smokers to quit.
Increase the number of successful quit attempts.
Reduce the number of cigarettes smoked.
Discourage kids from starting to smoke.
WHO Framework Convention
TTAC 2009

9. Smoke-Free Environments are Popular
Tobacco Control Programs
Smoke-Free Environments are Popular
WHO Framework Convention
TTAC 2009

10. Tobacco Control Programs
MPOWER
Offer help to quit tobacco use
Incorporate stop-smoking programs into primary care
Set up quit lines
Provide pharmacological treatment
Look for government support for treatment of tobacco dependence
WHO Framework Convention
TTAC 2009

11. Tobacco Control Programs
MPOWER
Warn about the dangers of tobacco
Educate everyone about the risks of tobacco use.
Change the image of tobacco use (not “cool”).
Print warnings with graphic pictures of the results of tobacco use on cigarette packs.
WHO Framework Convention
TTAC 2009

12. Graphic Warnings on Cigarette Packs
Tobacco Control Programs
Graphic Warnings on Cigarette Packs
WHO Framework Convention
TTAC 2009

13. Tobacco Control Programs
MPOWER
Enforce bans on tobacco advertising,
promotion, and sponsorship
Regulate tobacco industry (no advertising, marketing, promoting, or sponsoring).
Enforce bans on marketing tobacco.
Enforce bans on tobacco companies’ sponsoring events.
WHO Framework Convention
TTAC 2009

14. Tobacco Control Programs
MPOWER
Raise taxes on tobacco
Taxation is the best way to cut tobacco use.
Higher taxes increase government revenue.
Higher taxes help the young and the poor.
Excise taxes are most effective at reducing tobacco use.
WHO Framework Convention
TTAC 2009

15. Global Tobacco Control
Tobacco Control Programs
Global Tobacco Control
Tobacco prevention and control is a health priority worldwide.
MPOWER , when implemented and enforced, will
Prevent young people from smoking.
Help current smokers quit.
Protect nonsmokers from secondhand smoke
WHO Framework Convention
TTAC 2009