1. Due Friday 9/16/14

2.  Name of business  Your name  Date

3.  Number this page 2  Title page no number  Each page should have page numbers  This will be the last thing that you do.

4.  Field of business chosen  Education, childcare, restaurants, lawn care, night club, etc.  Three reasons for choosing this field.

5.  Name of business  What will you name it?  Type of business activity  Service Industry or Goods Producing  Products and services  What will you sell?  Competition  Who will you sell against?  Customer benefits  How does your product or service benefit the customer?  Management expertise  Previous experience in management

6.  Target market  Who is your product and service targeted for?  Age group  Race/National Origin  Gender  Income level  Urban or rural  Sales potential for first year  How much will you earn in revenue during your first year?  Location  Where will you open your business?  Will you have multiple locations?

7.  Definition of business  Describe the business again.  Benefits of product or service  List how this product or service will benefit consumers.  Customer services-  What special services outside the product and service will you provide?  Ex. Barbershop offering free haircuts for back to school  Number of employees and description of duties  List the number of employees  Give job descriptions for each job  Organizational chart  Create a chart showing all of your team members

8.  Pricing  What will be your pricing strategy?  How does your price compare with the market price?  Advertising and promotion  How will you promote your business? ▪ Word of mouth ▪ Newspaper ▪ Facebook ▪ Twitter ▪ YouTube ▪ Instagram ▪ TV  Public relations  How will you handle news related stories about your business?

9.  Start up costs  How much will it take to start your business?  Funding  Where will you go to fund your business? ▪ Private investors ▪ Offer shares of stock or bonds ▪ Bank loan ▪ Your savings

10.  Describe what you will do to help the community.  Toy drive  Food drive  Clothing drive  Guest speaker  Donate  Sponsorship

11.  Create a logo, letterhead, and business card for your company

12.  Draw a sketch of your business layout

13.  Present your Presentation in PowerPoint, Prezi, or video

14.  Include a visual aid  PowerPoint  YouTube  Sample Product  Create a commercial  Create an advertisement