1. HOW TO SELL NEW ZEALAND

2. NAU MAI HAERE MAI (WELCOME)

3. WHERE ON EARTH IS NEW ZEALAND? International date line.

4. NEW ZEALAND

5. REGIONS OF NEW ZEALAND

6. AIRPORTS IN NEW ZEALAND

7. CITIES Auckland New Zealand’s largest urban area has all the elements you require for a great city experience; outstanding food, wine and shopping. Only 45 minutes out of the city, visitors can be hiking through lush rainforests, surfing on black sand beaches or sailing. Christchurch The city offers easy access to the sea and the Alps, and has a big backyard filled with hot pools, vineyards and ski fields. Wellington “Best little capital in the world”. The city has a thriving performing arts and culture scene, wildlife on your doorstep, great shopping and cafes.

8. FERRY

9. CLIMATE

10. DIVERSE LANDSCAPES

11. KIWIS New Zealanders are affectionately known as ‘Kiwis’, named after their iconic national bird – not the fruit! Kiwis make great hosts. Visitors to the country often comment on how friendly and hospitable New Zealanders are.

12. MAORI CULTURE Maori are the indigenous people of Aotearoa New Zealand and make up 14% of the population Maori culture is rich in traditional and contemporary arts. Carving, weaving, kapa haka (group performance) are practised throughout the country

13. The weird and wonderful quirky things from years gone by, that contribute to our sense of nationhood – our kiwi identity. Put on your jandals (flip flops), eat some Pavlova (our famous meringue dessert), buy a ‘buzzy bee’ – (a wooden toy that infants play with) and drink some ‘L&P’ – a unique New Zealand soft drink. KIWIANA

14. ECO EXPERIENCES “New Zealand is spearheading the eco travel revolution…winning accolades with its ethos towards responsible travel ….when you are gawping at the spine-tingling vistas its good to know they’ll be there for future generations” Lonely Planet, November 2009.

15. ADVENTURE Excitement isn’t hard to find in New Zealand! The country is one huge playground – from the top to the bottom, visitors can enjoy a raft of activities from mild – such as sea kayaking, four wheel driving and scenic flights, to wild – sky diving, bungy jumping and white water rafting.

16. CRUISE Cruising is an increasingly popular way for visitors to experience New Zealand. Around 10 ports receive ships over the cruising season of October to April.

17. WINE & CUISINE New Zealand is known for its great food and is enjoying a growing reputation for producing quality wines especially Pinot Noir and Sauvignon Blanc. Have a delicious platter at a vineyard, explore the farmer’s markets, sample regional and seasonal delicacies such as crayfish, Bluff oysters or whitebait patties.

18. SHOPPING Merino wool and possum fur products as well as New Zealand wine and gourmet treats are a great buy. For traditional souvenirs looks for examples of Maori carvings in wood, bone or pounamu (greenstone or jade).

19. VISA REQUIREMENTS To visit New Zealand you must have a valid passport. For visa requirements check with your local New Zealand embassy or go to www.immigration.co.nz

20. i-SITES Found throughout the country, visitors can drop into an i-SITE visitor information centre, for local secrets on what to see and do in the area.

21. www.qualmark.co.nz

22. www.traveltrade.newzealand.com

23. HOW CAN TOURISM NEW ZEALAND HELP YOU? www.newzealand.com All Tourism New Zealand marketing directs consumers to this website. With over 2000 pages of information. www.tourismnewzealand.com Tourism New Zealand’s corporate website has information on our latest campaigns and events. www.images.newzealand.com Free access to many of the images you have viewed in this presentation.