1. “What’s Love got to do with it…” -Tina Turner

2. Interpersonal Attraction Frequency-of-exposure Misplaced Emotion Physical Attractiveness –facial features vs. the average

3. What is Love? Romantic Love 1. culturally recognized 2. emotional arousal 3. reciprocation

4. You’ve Lost that Lov’in Feeling Dissimilarity Boredom Self-Defeating Behaviors Negative Affect Fearful-Avoidant Attachment Jealousy TRUST COMMUNICATION

5. Attribution Theory Making decisions about others behavior

6. Causes of behavior….. Internal Attributions –come from within –aspects of one’s personality External Attributions –environmental causes –someone else Criteria: 1. Consensus 2. Consistency 3. Distinctiveness 4. Group Membership

7. Consistency is High Distinctness is Low Consensus is Low Internal Attribute (Tony has poor taste in movies) Example 1 Tony Chooses a bad movie

8. Example 2 External Attribute Consensus is High Consistency is High Distinctness is High Bad Grade on the test

9. Where We Go Wrong Correspondence Bias a.k.a. Fundamental Attribution Error Self-Serving Bias take the credit not the blame cognitive biases motivational aspect

10. Everybody has a little Attitude. What are Attitudes?

11. Persuasion - The Art of Attitude Change Expert Fast Talker Attractiveness Subversive Disarming Distracted Emotional Response SourceMessage Audience

12. Cognitive Pathways of Persuasion Central - Systematic Processing –effortful –requires full attention Peripheral - Heuristic Processing –only cue into parts of the message –more susceptible