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Sixth Edition 1 M a n a g e m e n t I n f o r m a t i o n S y s t e m s M a n a g I n g I n f o r m a t i o n T e c h n o l o g y i n t h e E – B u s i.

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Presentation on theme: "Sixth Edition 1 M a n a g e m e n t I n f o r m a t i o n S y s t e m s M a n a g I n g I n f o r m a t i o n T e c h n o l o g y i n t h e E – B u s i."— Presentation transcript:

1 Sixth Edition 1 M a n a g e m e n t I n f o r m a t i o n S y s t e m s M a n a g I n g I n f o r m a t i o n T e c h n o l o g y i n t h e E – B u s i n e s s E n t e r p r i s e Irwin/McGraw-Hill Copyright © 2004, The McGraw-Hill Companies, Inc. All rights reserved. C h a p t e r James A. O’Brien 8 E-Business Decision Support

2 Sixth Edition James A. O’Brien 2 M a n a g e m e n t I n f o r m a t i o n S y s t e m s Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved. Decisions in the E-Business Strategic Management Tactical Management Operational Management Decisions Information Decision Characteristics Unstructured Semi-structured Structured

3 Sixth Edition James A. O’Brien 3 M a n a g e m e n t I n f o r m a t i o n S y s t e m s Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved. Management Information System Reports Periodic Scheduled Reports Periodic Scheduled Reports Exception Reports Demand Reports and Responses Demand Reports and Responses Push Reports Major Management Information Systems Reports

4 Sixth Edition James A. O’Brien 4 M a n a g e m e n t I n f o r m a t i o n S y s t e m s Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved. Online Analytical Processing OLAP Server OLAP Server Multi- dimensional database Corporate Databases Client PC Web-enabled OLAP Software Data is retrieved from corporate databases and staged in an OLAP multi-dimensional database Operational DB Data Marts Data Warehouse

5 Sixth Edition James A. O’Brien 5 M a n a g e m e n t I n f o r m a t i o n S y s t e m s Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved. Decision Support Systems What If-Analysis Sensitivity Analysis Goal-Seeking Analysis Optimization Analysis Important Decision Support Systems Analytical Models Important Decision Support Systems Analytical Models

6 Sixth Edition James A. O’Brien 6 M a n a g e m e n t I n f o r m a t i o n S y s t e m s Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved. Enterprise Information Portals and DSS Enterprise Information Portal Gateway Enterprise Information Portal User Interface Search Agents Search Agents OLAP Data Mining Data Mining Knowledge Management Knowledge Management Database Management Functions Data Mart Other Business Applications Operational Database Analytical Database Knowledge Base DSS What-If Models Sensitivity Models Goal-Seeking Models Optimization Models Internet Intranet Extranet

7 Sixth Edition James A. O’Brien 7 M a n a g e m e n t I n f o r m a t i o n S y s t e m s Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved. Artificial Intelligence Applications Cognitive Science Applications Cognitive Science Applications Artificial Intelligence Artificial Intelligence Robotics Applications Robotics Applications Natural Interface Applications Natural Interface Applications Expert Systems Fuzzy Logic Genetic Algorithms Neural Networks Visual Perceptions Locomotion Navigation Tactility Natural Language Speech Recognition Multisensory Interface Virtual Reality

8 Sixth Edition James A. O’Brien 8 M a n a g e m e n t I n f o r m a t i o n S y s t e m s Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved. AI Application Areas in Business Neural Networks Fuzzy Logic Systems Virtual Reality Expert Systems AI Application Areas in Business AI Application Areas in Business Intelligent Agents Genetic Algorithms

9 Sixth Edition James A. O’Brien 9 M a n a g e m e n t I n f o r m a t i o n S y s t e m s Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved. Intelligent Agents Interface Tutors Interface Tutors Presentation Agents Presentation Agents Network Navigation Agents Network Navigation Agents Role- Playing Agents Role- Playing Agents User Interface Agents Information Management Agents Search Agents Search Agents Information Brokers Information Brokers Information Filters Information Filters

10 Sixth Edition James A. O’Brien 10 M a n a g e m e n t I n f o r m a t i o n S y s t e m s Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved. Components of Expert Systems The Expert System Knowledge Base User Workstation Expert Advice User Interface Programs User Interface Programs Inference Engine Program Inference Engine Program Expert System Development Workstation Knowledge Engineering Knowledge Acquisition Program Knowledge Acquisition Program Expert and/or Knowledge Engineer

11 Sixth Edition James A. O’Brien 11 M a n a g e m e n t I n f o r m a t i o n S y s t e m s Irwin/McGraw-Hill Copyright © 2002, The McGraw-Hill Companies, Inc. All rights reserved. Expert System Applications Decision Management Diagnostic/Troubleshooting Maintenance/Scheduling Design/Configuration Selection/Classification Major Application Categories of Expert Systems Process Monitoring/Control


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