1. 1 © Copyright 2011 Mortensen Consulting Group LLC Session #6 Strategic Management Dr. Mark H. Mortensen Session 211 and 212 M-W PA 407

2. Mortensen Consulting Group LLC 2 You Will be Prepared for Today Iff You: Have read Chapter 3 Have thought about ethical issues that have arisen and will arise in your working and personal life.

3. Mortensen Consulting Group LLC 3 Key Points from Last Session Chapter 3 To be a good manager, and a good human being, you need to find a moral and ethical compass to guide your decisions. “Everyone else is doing it” didn’t work with your parents – and won’t work in life. “I was only following orders” and “I didn’t know” didn’t work at Nuremberg, and does not work in US courtrooms.

4. Mortensen Consulting Group LLC 4 Chapter 3 Lecture & Discussion (continued)

5. Mortensen Consulting Group LLC 5 Study Guide for Quiz #1 Chapters 1-3 Study Guide Quiz #1

6. Mortensen Consulting Group LLC Know what strategic management is and what it is good for What is strategic management? How does engaging in strategic management help a company? 6 Fall 2010 Study Guide Quiz #1

7. Mortensen Consulting Group LLC What are the steps in the strategic management process? Know the four major steps Know how to place the sub-items from the diagram into the correct four steps and understand what they are. 7 Fall 2010 Study Guide Quiz #1

8. Mortensen Consulting Group LLC SWOT Know what the four parts of a SWOT analysis are. Be able to classify different items into the correct quadrants. 8 Fall 2010 Study Guide Quiz #1

9. Mortensen Consulting Group LLC Ethical Issues Be able to answer a short personal ethical question. 9 Fall 2010 Study Guide Quiz #1

10. Mortensen Consulting Group LLC 10 Reminder for Next Class Quiz #1 Read the Apple case study. Be familiar with the facts of the case.