1. BUSINESS PLAN Business plan McIntosh Tapa and BAF DIPLOMA/YOUNG ENTERPRISE

2. Background information Summary Company Description Product / Service The market Strategy and Implementation Management Team Financial Analysis BUSINESS PLAN Content

3. BUSINESS PLAN Personal Information McIntosh Tapa 12 Buckwell Cresent. OX3 4GE 01865423199/ 07972546389 tapsm@hotmail.com 23/11/95 Im a student and I am currently in year 10 studying higher level GCSE courses, to give me a pathway in life. I’ve worked for the oxford mail delivering papers before, and I’ve also done part-time babysitting. Not many other qualifications but I’ve got a footballl trophy and a couple of other certificates. Personal information

4. Our mission is to try stabablise ourselves as a top film rental company, bringing in a new range of ideas and satysifying customers, if not satisfied we give them back there cash, str88 cash. Aim one- Going out there finding out what people like. Aim two: working our way round the market finding suitable advertisments to please our customers. Aim three: satisfy our customers at all costs BUSINESS PLAN Personal Information

5. BUSINESS PLAN Summary Who are we We are Str88 Cash Films Ltd, and we speciliase is renting our films at a reasonable price and we also buy DVDS, CASSETTES, CDS and GAMES and sell them on our online store for a cheap price. What do we produce/offer? We offer a new twisit to this industry because we now offer CD and TV /DVD PLAYER rentals,also offering straight cash back if your unsatified with your rentals. Which and how many customers? Our main customers are in oxfordshire, so they are the type that we aim to appeal to, in my research I have found out that there are 165,00 people currently living in oxford, and we hope to appeal to at least ¾ of them. First year turnover and first year profit? 165,000 people in oxford 65,000 OAPs leaves 100,00 divided by 4 (Families of 4) = 25,000 DVD Rental= £3 3 x 48 x 25000= £3,600,00 (Turnover) Tax= £900,000 Costs= 48 x 0.50p x 25000= (Postage) £600,000 Supply of DVDs= £1.50 per DVD 48 x 1.50 x 25000= £1,800,00 Leaves Profit of £300,000 My wages : £20,000 (Monthly) £300,000- £20,000= PROFIT OF £280,000

6. BUSINESS PLAN Company Description Firstly i am going to try raise some money by selling one share, and then for the rest of the money needed i am going to loan from the bank (barclays) if that fails then i will have to sell more shares, Once i have done that, i will research popular dvds, games, etc that different type of people like and buy in the stock. When i have got the money, i will need to buy stock, and need a plan of how i am going to distribute my wages and how i’m going to pay for the fees for creating a website, seen as this is going to be an online business. Firstly i am going to try raise some money by selling one share, and then for the rest of the money needed i am going to loan from the bank (barclays) if that fails then i will have to sell more shares, Once i have done that, i will research popular dvds, games, etc that different type of people like and buy in the stock. When i have got the money, i will need to buy stock, and need a plan of how i am going to distribute my wages and how i’m going to pay for the fees for creating a website, seen as this is going to be an online business. I, McIntosh Tap will be the owner of my business, but i might distribute one share to a family member. Facilities and Location(s) This company/business is going to be run online because i believe the funds needed to start up a shop are a bit too much, and the online website start up costs are reasonable. Facilities and Location(s) This company/business is going to be run online because i believe the funds needed to start up a shop are a bit too much, and the online website start up costs are reasonable.

7. BUSINESS PLAN Product / Service Products / Lines / Services offered: Games DVDs CDs Differences in products / Lines / Services compared to competitors The USP about my business is that i am going to bring in something that has probably never been done online, i am going to rent out CDs and TVs and DVD player. I’m also going to have an online music player and music chart showing the top 40 and new tracks. On the website there will aslo be a movie chart, showing the top 40 movies and also showing recent movies up for rental.

8. This industry includes companies that rent DVDs, Blu-ray discs and video games that can be used on home-based electronic equipment. Rentals are starting to fall fast because of technology is replacing in-store rentals with online downloads and purchases. Market Trends Piracy Online Movies Blu-ray Market Growth The in-store rentals are decreasing, while online rentals are growing rapidly fast because of the new technology is replacing it, and it is much easier to do online. Industry Analysis Main Competitors LOVEFILMS BLOCKBUSTERS PIRATE ONLINE MOVIES RETAIL RENTALS Market BUSINESS PLAN The Market

9. BUSINESS PLAN Management Team McIntosh Tapa (Me) Charlie Heritage Patrick Kayigamba Dekwon Reid I have picked these people as my management team because we share the same vision, and we all hope that this business will be a worldwide success, we are a team of hungry entrepreneuars and will stop at nothing to get to where we want to be.

10. Total Funding Needs Strt up- £20,000 Shares- £2,500 Loan-10,000 Total =£37,500 37,500-2,500= 35,000 (possible funding if we don’t loan) CDS,DVDs & GAMES- All at up to £ 15, 000 Initial Capital Start up cost - £15,000 Shares- £2,500 Loan- £10,000 (if needed) Investment CDS – £5, 000 DVDs- £5,000 GAMES- £5000 Loan An amount of £2,500 will be loaned from the bank if needed to boost funds. BUSINESS PLAN Financial Analysis

11. BUSINESS PLAN DVD of the Month