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Gaming Standards Association. Year of Implementation! What is GSA - Our Mission GSA is an international trade association representing gaming manufacturers,

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Presentation on theme: "Gaming Standards Association. Year of Implementation! What is GSA - Our Mission GSA is an international trade association representing gaming manufacturers,"— Presentation transcript:

1 Gaming Standards Association

2 Year of Implementation! What is GSA - Our Mission GSA is an international trade association representing gaming manufacturers, suppliers, operators. We facilitate the identification, definition, development, promotion, and implementation of open standards to enable innovation, education, and communication for the benefit of the entire industry.

3 Year of Implementation! Our Platinum Members

4 Year of Implementation! 2005 Board Of Directors ChairLyle BellSeminole Tribe of Florida Vice ChairMark LipparelliBally Gaming and Systems SecretaryJohn BoushyHarrah’s Entertainment TreasurerFred LychockR. Franco USA Jeanne Marie WilkinsArgosy Gaming Bob DelRossieAristocrat Technologies Joe BailoAtronic Americas Derrik KhooeGenting Steve SutherlandKonami Gaming Brendan O’ConnorMultimedia Games Ron HarrisRocket Gaming Jon BerkleyTransAct Technologies Moti Vyas Viejos Gaming Rob SiemaskoWMS Gaming

5 Year of Implementation! Organization

6 Year of Implementation! Membership Growth

7 Year of Implementation! Membership Composition

8 Year of Implementation! Global Membership

9 Year of Implementation! Association Milestones 1998 - Gaming Manufacturers Association (GAMMA) formed 2001 - Operators invited to join the organization 2001 - GAMMA becomes the Gaming Standards Association (GSA) 2002 - Regulatory Advisory Committee to include regulators 2004 - Formal standards are released for GDS, BOB, and S2S 2004 - BOB and GDS simulators are developed (alpha test) 2005 - Formal implementation training program for developers 2005 - First S2S installations operational in Alabama and Florida 2005 - GSA announces its BOB V1.1 and S2S V1.1 standards 2005 - GSA releases GDS toolkit 2005 – GSA releases BOB Host and EGM Simulators 2005 - GSA opens its standards to the world 2005 – GSA and IGT join forces

10 Why Standards?

11 Year of Implementation! Dataflow without Standards

12 Year of Implementation! Dataflow with Standards

13 What are our Standards?

14 Year of Implementation! Gaming Standards Drive Business Value

15 Year of Implementation! Enable Communication on Three Levels Game Control Coin Acceptor Coin Hopper Note Acceptor Printer Touch Screen Game & Peripherals GDS Progressive Slot Accounting Voucher Manager Player Tracking Game to Systems BOB Coin/Bill Counters S2S Kiosks Point of Sale Class II Servers S2S System to System S2S

16 Year of Implementation! How Were They Developed?  Developed by members of Gaming Standards Association (GSA):  Operators  Game and Peripheral Manufacturers  System and Lottery Suppliers  Regulators  Cross-pollination of ideas  Much richer protocols than can be developed by any one company alone

17 Year of Implementation!  Better interoperability between different manufacturers’ equipment  All 3 protocols (GDS, BOB, S2S) work together by design  More & better choices  Buying decisions can be based on quality, options and cost- effectiveness, rather than adhering to a proprietary solution  Reduce operational costs  Simpler, repeatable solutions  Deploy new technologies quickly  Maximize utilization of staff resources Result = Improved Efficiency

18 Year of Implementation! Value Proposition  Visibility  Standards enable data communication on three levels – GDS, BOB, S2S and provide 360 degree visibility of patron behaviors, playing habit, game preferences, dining, hospitality, entertainment activities…  Portability  More choices, simpler repeatable solutions, higher quality, Exit option  Investment Protection  Open standards are more robust  Ensures smooth migration path to achieve new functionality  Increased ROI  Increase revenues by 360 degree visibility on customer data  Decrease costs by using more effective and efficient tools to manage, analyze and evaluate productivity and profitability of operations

19 GSA’s Three Standards

20 Year of Implementation! Three Complementary Standards  GDS – EGM to peripheral devices.  BOB – EGM to back-end systems.  S2S – System to system and system to non-EGM devices, e.g. kiosks.  All three standards are designed to work together as a total solution.

21 Year of Implementation! Companies supporting GSA Standards  Aristocrat  Asahi Seiko  Atronic Gaming  Bally Gaming & Systems  CashCode  Coin Mechanisms, Inc.  Cirsa  Harrahs Entertainment  IGT  JCM  Konami Gaming  Mars Electronics  MGM  MoneyControls  Multimedia Games  NRT  Nova Gaming  Progressive Gaming  Revive Partners  R Franco  Rocket Gaming  Seminole Tribe  WMS Gaming

22 Q & A


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