1. Available Systems and Processes for Tobacco Cessation Message Delivery Nicole Hollingsworth, MA, CHES Director, Patient Health Education & Community Outreach

2. Message Delivery to the Community Various Staff/Departmental Involvement All services are not free Logo use issues Forms Required

3. Montefiore E-Screens State-of-the-art LCD television screens Foreman Pavilion lobbyCHAM lobby E. 210th Street lobbyNorth Division lobby Weiler Hospital lobbyMAP building lobby Weiler CafeteriaMoses Food Pavilion

4. Montefiore Web Access Stories selected by Marketing/PR for Inclusion on main web pages May appear on one of three pages (Main, kids or professionals)

5. Montefiore Update Delivered in Intranet and hard copy Produced weekly Feature stories need to be submitted on Wednesday before start of week

6. Intranet Banners Run for longer periods Useful for multi-date activities Approval for banners required from Orgainzational Communications

7. Patient Marquee Run between free programming on inpatient TV’s Video information must be broadcast cleared Flyers or announcements to be provided in Powerpoint format

8. MyMontefiore Select Messaging to MMG patients Preference for Broad scope messaging Unidirectional – send message, must provide instruction for follow up

9. Paystub Messaging Messaging goes out on bi-weekly pay stubs Can include up to 75 characters Can include location or website or telephone numbers

10. Flyer/Poster Design All flyers must meet LEP Guidelines Should be submitted to Community Health or Community Relations for event awareness & addition to calendars Can self design or use internal resources at cost

11. Project Forms Marketing can assist with all projects to various degrees Cost center allocations may be required

12. CareCast Messaging Message of the Day – Installed to all clinical users of CareCast system at initial log in

13. Event Calendars Managed by Patient Education (PEACH team), Community relations and the Family Learning Place Accessible on Internet/Intranet Community Calendar information giver to Community Relations/Community Health

14. External Media Press releases need to be approved via Public Relations Interviews accepted only from PR approved sources Media training is managed through PR

15. Local News & Blogs

16. Contact Information Marilyn Katzman (718) 920-2317 –E-Screens; Montefiore Update; Intranet Banners; Paystub Messaging; CareCast messaging Arvin Conception (718) 920-7831 –Montefiore Web Sites Nicole Hollingsworth (914) 378-6117 –Patient Marquee, Event Calendars, MyMontefiore Steve Osbourne (718) 920-4011 –Public Relations, External Media Jordan Moss (718) 324-4166 – Local News and Blogs Rachael Scibior-Silva (718) 920-5726 –Flyer Poster Design; Project Forms