1. Good Cents, Good Conscience

2. Key Features Exceptional forward throw distribution Multiple mounting orientations High fixture efficiency (up to 94%) Wide array of lamping options

3. Asymmetrical Advantage Brightest point directly above fixture (unattractive hot spot) Smooth, even gradient of light across ceiling. More light projected into the room (where it’s needed).

4. Low Peak Candela

5. Jack of All Coves

7. Goodbye Socket Shadows Slide: 7 Top View of Cove Room Wall Reflector over lamp reduces light on back wall and increases forward-throw distribution out into the space. Highly-reflective notched front reflectors help to bounce additional light back into areas that would otherwise display socket shadows.

9. What’s Different? Slide: 9 OLD In-Cove LP 280 NEW In-Cove II 380 20 gauge (NYC) as standard  Includes T5 as standard  1T5HO Peak angle 115 Peak to zenith 2.45.4 Efficiency 80.4%87.2% 1T8 Peak angle 125113 Peak to zenith 2.23.6 Efficiency 74.9%79.1%

10. Sales Tools Color Brochure Product Web Page (www.ledalite.com/products/in-cove-ii) Spec Data Sheets Installation & Product Photography Sales Sample Kit PowerPoint Presentation Sample Applications Web-based Video Presentation

11. Slide: 11 Color Brochure

12. Slide: 12 Product Website

13. Slide: 13 Spec Data Sheets

14. Slide: 14 Product Photography

15. Slide: 15 Sales Sample Kit

16. Lamp Fixtures (Rotary Socket)

17. Lay Out Demonstration

18. Make Electrical Connections

19. Slide Fixtures Together

20. Insert Backdrop Behind Fixtures

21. Level Fixtures (If Necessary)

22. Quick Wire Connectors (Point Out)

23. Sales Tips Discuss the asymmetric distribution and talk about how it is designed to put more light out into the room Mention the high-performance optics that offer and exceptionally low peak candela angle and very high fixture efficiency Discuss the unique reflectors at the front of the fixture that virtually eliminate unsightly socket shadows Point out how the fixture can be installed in multiple orientations so it can suit almost any cove design Know the competition