1. The 1920s: Coping with Change 1920-1929
Chapter 23

2. Guiding Questions
1.) What economic developments underlay American prosperity of the 1920s, and how did those developments affect different social groups?
2.) What political values shaped public life in this era of Republican dominance?
3.) How did the Republicans of the 1920s promote U.S. economic interests abroad?
4.) What is meant by “mass culture”?
5.) What developments in American society contributed to creativity? Social tension?

3. Booming Business; Ailing Agriculture
After the War
Unemployment Rates during the 1920s
Home Appliances and the economy
Entertainment

4. The Auto Industry Mass Production Assembly Lines Henry Ford (Model T)
General Motors
Car Ownership
Auto-Related Industries

5. Workers Wages Women’s Wages Mexican-Americans African-Americans
Last hired first fired
Farmers during the 1920s

6. Changing Businesses Henry Ford’s Approach to business Ford Dealerships
General Electric and Westinghouse
Chain Stores
Air Conditioning

7. Advertising Advertising Companies Successful Marketing Techniques
Installment Plans
America becomes a consumer society
What types of things did people buy on credit?

8. Women in the Workforce Female Employment
Secretaries, Typists, and Filing Clerks
Female Wages
Traditional Female Jobs

9. Labor Unions Labor Union Membership Higher Wages Henry Ford
Better Facilities
Stock Options
Welfare Capitalism

10. Politics Warren G. Harding
Charles Forbes (Head of the Veterans Bureau)
Secretary of the Interior Albert Fall
The Teapot Dome Scandal
Harding’s Death

11. Coolidge Calvin Coolidge Treasury Secretary Andrew Mellon
The Trickle Down Theory
The Flood of 1927
The Flood Control Act 1928
The McNary-Haugen Bill

12. International Politics
The League of Nations
The Washington Naval Conference
The Five Power Treaty
The 5:5:3 Ratio
Arms Limitations
The Kellogg-Briand Pact

13. Women and Politics The 19th Amendment Alice Paul
The Equal Rights Amendment
What was the focus of the Women’s Rights Movement in the 1920s?

14. Mass Media Radio National Magazines The Saturday Evening Post
The Movie Industry

15. Pop culture National Sports Heroes Babe Ruth Charles Lindbergh
Cultural Values
Sigmund Freud
Flappers

16. Pop Culture F. Scott Fitzgerald Sinclair Lewis Ernest Hemingway
The Lost Generation
The Harlem Renaissance
Langston Hughes
Zora Neal Hurston
Marcus Garvey

17. Pop Culture
Georgia O’ Keeffe
Jazz
Louis Armstrong
Duke Ellington

18. Immigration Restrictions
National Origins Act (1924)
Xenophobia
Sacco and Vanzetti

19. New Science John T. Scopes The Scopes Trial The “Monkey” Trial
The American Civil Liberties Union
William Jennings Bryan
Clarence Darrow's opening argument at the Scopes trial

20. Racial Attitudes
The Rise of the KKK
The Birth of a Nation

21. Prohibition The 18th Amendment The Volstead Act Bootleggers
Speakeasies
The 21st Amendment

22. The End of an Era Herbert Hoover Republican Dominance Overproduction
Declining Demand
The Great Depression