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Technology for Retail Tobacco Control Paradoxos THE NEXT Durham, NC Friday June 7, 2013 Allison E. Myers, MPH
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The Problem
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Federal Trade Commission Cigarette and Smokeless Reports, 2010 Retail Tobacco Marketing $1 Million/ Hour
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Industry is buying health behavior impact START SMOKING KEEP SMOKING HARDER TO QUIT Buying Health Behavior Impact
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The Solution Minimum package size Ban sales of tobacco near schools Limit price promotions & coupons Ban sales of tobacco in pharmacies
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Technology to Make Change www.CounterTobacco.orgCounter Tools 501(c)3 Info Warehouse + Software & Training
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Durham Tobacco Control
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Where is Tobacco Sold? www.NCmapping.countertobacco.org
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What is the Density? www.NCmapping.countertobacco.org
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Any Demographic Differences? www.NCmapping.countertobacco.org
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What is the industry doing in-store? Mobile data collection for local policy case Get a list of storesSurvey prices, products & promotions Get a report
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Advocate for new policy Ban tobacco sales within 1000 feet of schools Restrict candy flavored products Require larger package sizes Content neutral sign ordinance
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Fewer smokers: saving lives and dollars Healthier stores and communities Policies passed and implemented What does success look like? A world where your ZIP code does not determine your health status
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aem@countertools.org Allison E. Myers, MPH
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