1. Adrime Advanced Rich Media 2009

2. Adrime | About Since 2001 Link between creation and presentation Assistance for all parties involved –Creative agencies –Media agencies –Publishers / websites –Traffic Knowledge of publishers/websites Extensive research 2009 Adrime – Advanced Rich Media Technology

3. Adrime ScreenAd technology makes it possible to position advertisements easily and flexibly on any website. Adrime | ScreenAd technology 2009 Adrime – Advanced Rich Media Technology

4. Ad position burn-out effect Ad format burn-out effect Adrime | Why Rich Media 2009 Adrime – Advanced Rich Media Technology Eyetracking Heatmap Source: Poynterextra.org. Eyetracking research of the Poynter Institute, Estlow Center and Eyetools

5. Publish any kind of ad format… …on many websites…..through any ad management system… …and record all kinds of statistics Adrime | Why Rich Media Technology 2009 Adrime – Advanced Rich Media Technology

6. Use transparency No popup! Examples | Overlay 2009 Adrime – Advanced Rich Media Technology demo MediaMonks

7. Interactive Examples | Overlay with Interaction 2009 Adrime – Advanced Rich Media Technology demo

8. FloorAd including video Live data Examples | FloorAd 2009 Adrime – Advanced Rich Media Technology demo Men in Green

9. FloorAd including Video Branding Only Examples | FloorAd 2009 Adrime – Advanced Rich Media Technology demo Volvo / Rhinocreations

10. Single file expandable allows a smooth expand animation Examples | Expandable 2009 Adrime – Advanced Rich Media Technology demo Bluemango

11. Takes only 5 minutes to create High impact! Average 5% clicks to Fullscreen Examples | Fullscreen Expandable Video 2009 Adrime – Advanced Rich Media Technology demo

12. Leaderboard + Skyscraper + Layer Examples | Roadblock / Combination ad 2009 Adrime – Advanced Rich Media Technology demo NRG3

13. Leaderboard + Skyscraper + Layer Not intrusive, High impact Examples | Roadblock / Combination ad 2009 Adrime – Advanced Rich Media Technology demo Red Urban

14. Covers the content only a few seconds Examples | Fixed + Layer 2009 Adrime – Advanced Rich Media Technology demo Achtung

15. Uses a live web page screenshot Examples | Homepage Takeover 2009 Adrime – Advanced Rich Media Technology demo MediaMonks

16. Change the wallpaper / background of a web page Examples | Wallpaper 2009 Adrime – Advanced Rich Media Technology demo MediaMonks

17. Support for MSN Live Messenger –Expandable –MSN Today Examples | MSN Live Messenger Expandable 2009 Adrime – Advanced Rich Media Technology

18. Post the ad or other content to iGoogle, Facebook, etc… Examples | Widgets 2009 Adrime – Advanced Rich Media Technology

19. Knows where the mouse is, even outside the ad Small ad space, full browser interactivity Examples | Environment Ad 2009 Adrime – Advanced Rich Media Technology demo Adrime

20. Environment features are also available in Layers Examples | Environment ad with Layer 2009 Adrime – Advanced Rich Media Technology demo Adrime

21. Mouse tracker Never cover the content Examples | Mouse Chaser 2009 Adrime – Advanced Rich Media Technology demo Publicis

22. Fullscreen overlay Blends through the screen Ends with a video Advanced positioning Examples | Total Look with Wallpaper 2009 Adrime – Advanced Rich Media Technology demo Publikompass

23. Stream Live video to your advertisements Features | Live Streaming video 2009 Adrime – Advanced Rich Media Technology

24. Retarget all impressions within one or more campaigns -On all networks -Through all admanagement systems -Using multiple ad-sizes / groups Dont waste your impressions anymore -Less waste -Follow behavior -Combine objectives (branding, sales etc.) Features | Sequential advertising 2009 Adrime – Advanced Rich Media Technology No click Click(No) Click Branding 1Branding 2 Sales Site visit?

25. Statistics | Advanced Reporting Tracking of… Impressions and Clicks Expands, Video duration, Fullscreen clicks Custom events like game_win Click location heat maps Event timers 2009 Adrime – Advanced Rich Media Technology

26. Click heatmaps People actually click on the call to action Statistics | Where do people click? 2009 Adrime – Advanced Rich Media Technology

27. At what point in your animation do people click most often? Statistics | When do people click? 2009 Adrime – Advanced Rich Media Technology

28. Adrime | Contacts The Netherlands Keizersgracht 256 1016 EV Amsterdam Italy Via Olmetto 21 20123 Milano info@adrime.com www.adrime.com 2009 Adrime – Advanced Rich Media Technology