1. Metrics/ Performance/ Benchmarks % of commercial tax base increase/ decrease % of total valuation that is commercial unemployment rate benchmarked to State/ Richmond MSA capital investment business licenses commercial building permits website traffic website traffic analytics

2. Capital Investment 56 6679 $67,877,998 *THROUGH 1ST QUARTER $43,100,000 CapitalOne $11,187,595 $1,514,780 $6,707,792 $21,970,505 $67,877,998

3. Commercial Permits 56 6679 *THROUGH 1ST QUARTER $11,187,595 9 1618 79 66

4. Unemployment *AS OF 3/13 4.4% 5.6% 7.6% 5.2% 1460

5. Business Licenses 5.0% 5.7% 8.1% 1460 1492 6.2% *TOTAL LICENSES ON BOOKS 1492 1450 505 HAVE NOT PURCHASED 2013 LICENSE 1965 ON THE ROLLS

6. Assessed Valuation 20132012 *THROUGH 1ST QUARTER Commercial Residential TOTAL TAX BASE FOR 2013 $4,609,388,500 $797 million $3.8 billion TOTAL TAX BASE FOR 2012 $4,683,877,900 $760 million $3.9 billion Residential Commercial

7. four countries two minutes average time spent on site 17 minutes- longest site visit direct visits produce the most traffic “Goochland” leads search criteria real-estate search is most viewed page Website Analytics

8. Website Traffic 5.0% 5.7% 8.1% 6.2% SITE VISITS