1. On - Page SEO

2. What is On-page SEO ?
On - page SEO is the process of optimizing webpages or content to improve search engine rankings and drive organic traffic to the website.

3. Why On-page SEO important ?
On - page SEO helps search engines understand your website and content.
On-page SEO helps search engines to identify weather the website or the content is relevant ot searcher’s
query.

4. On- page SEO Techniques
Write unique,helpful content.
Place target keywords.
Write keyword rich title and tags.
Write click-worthy meta descriptions.
Optimize URLs.
Add internal links.
Add external links.
Include and optimize images.

5. 1.Write unique and helpful content
Write unique and high quality content.
Start performing keyword research to find relevant topics.
Target less competitive long tail keywords.

6. 2.Place target keywords Perform keyword research.
Include your target keywords in these key areas : H1
First paragraph
Subheaders

7. 3.Write keyword rich title and tags
Titile tags are displayed first in the Search Engine Results Page .
Title tags indicates the title of the page.
and influences users weather to click on or not.
Few tips to follow while writing title tags
Keep it brief
Include your target keyword
Be unique

8. 4.Wirte click-worthy meta description
A meta description tag provides brief summary about the page.
It usually displays below Search Engine Results Page(SERP) below your page’s title.
Meta descriptions are the deciding factor for the users whether to click on your page or not.
Best Practices :
Use target keyword
Consider mobile devices
Add a call to action(CTA)

9. 5.Use headings & subheadings to structure your page
Headings and subheadings helps users and google to understand the hierarchy of your webpage.
Headings and subheadings helps to organize our website and content effectively.
Best Practices :
Use H1 tags for the title
H2 tags for subheadings
H3 to H6 for subheadings

10. 6.Add internal links
Helps search engine understands your site structure and how pages are related to each other.
Allow crawlers to discover and navigate to other web pages.
Helps user to navigate through your website.

11. 7.Add external Links
External links enhance user and build trust with your audience.

12. 8. Include and optimize images
Including images increases the chances of ranking.

13. Thank you for your attention