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Experimental Design
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Causal Effect The finding that change in one variable leads to change in another variable, ceteris paribus (other things being equal)
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Hypothesis? Do individuals who view a violent videotape act more aggressively than individuals who view a nonviolent video tape?
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Experimental Research
Population? Assignment? Dependent Variable? Independent Variable?
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Conditions Necessary for Determining Causality
Empirical Association Appropriate Time Order Nonspuriousness Conditions Important in Specifying Causal Relationships Mechanism Context
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Mean Noise Intensity by Type of Videotape
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2 X 2 Factorial Design Violent Non-Violent Predisposed X X Yes No X X
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Violence on Television
Time Order Violence on Television Commit Violent Crime Watch Violence on Television Violent Crime
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Spurious Relationship
View the movie Money Train Commit violent crime View the movie Money Train Feel enraged against society Commit violent crime
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True Experiments Two comparison groups Random assignment
Assessment of change in the dependent variable
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Classical Experimental Design
R O X O O O
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Quasi-Experimental Design Nonequivalent Control Group
Experimental: O1 X O2 Comparison: O1 O2 Experimental Pretest X Posttest Comparison Pretest Posttest
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Percentage of Drivers Using Seat Belts
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