1. Inspiring the Ultimate Relationship

2. Acquaintances 2

3. House Party

4. Friends 4

5. Qualities of a Friend Similar Interests Similar Values Not Too Needy
Good Listener
Helpful
Respectful
It’s not all about Them

6. Committed Partners 6

7. 7

8. Our Professional Relationships Our Personal Relationships
are not unlike
Our Personal Relationships

9. Inspiring the Ultimate Relationship

10. Inspiring the Ultimate Relationship
Cultivating Donors
Inspiring the Ultimate Relationship

11. Donor Development

12. 12

13. Initial attraction 13

14. Introductions What do they know about your organization and mission?
How long have they been in the community?
What brought them to this place? 14

15. Listen carefully. What are they passionate about?
What are their concerns?
What’s important to you?

16. Learn about each other
Share the latest efforts of your organization – focus on the topics they’ve identified as their interests

17. Qualities of a Good Non-Profit Partner
Similar Interests
Similar Values
Not Too Needy
Good Listener
Helpful
Respectful
It’s not all about The Organization

18. Begin to trust and get more deeply involved
Invite them to events or meetings
Invite them to tour your facility or volunteer
Connect them with other programs in your organization
Take note of topics that are important to them 18

19. Inspire them to get more involved.

20. Synergy – Partnership 20

21. Committed Partners 21

22. 22

23. We are constantly building our relationships23

24. it’s inspiring them to get more involved.
Development is not
begging people for
money –
it’s inspiring them
to get more involved.

25. Your impact. 25

26. Your stories.

27. Your Elevator Speech

28. To be a part of the solution
Donors Want
To be a part of the solution 28

29. An invitation to the party!
Solicitation
An invitation to the party!

30. Provide Opportunities to Give
Web Site
Signature
Newsletter
E-Blasts
Facebook/Social Media
Direct Appeal 30

31. Nurturing your relationships
Stewardship
Nurturing your relationships

32. are merely acquaintances, to step away without another thought.
When our supporters
are merely acquaintances,
it’s easy for them
to step away without another thought. 32

33. The greatest gift we can give our supporters is knowing them.33

34. Retention. It’s easier, less expensive and more valuable
to keep the donors we have. 34

35. Retention.
2008 – 50%
2017 – 45.5% 35

36. Donors Want Prompt, personal acknowledgement
To know their gift was used as intended
Measurable results
*Penelope Burk, Donor-Centered Fundraising 36

37. 37

38. More likely to become deeply involved in the organization
More Engaged =
Longer Relationship
Longer Relationship =
More likely to become deeply involved in the organization 38

39. Welcome them to the Party!

40. Thank, Thank & Thank Again
Phone Calls
Personal Notes s
Share Stories
Notes from Clients
Invitations
Giving Clubs 40

42. Inspire the Ultimate Relationship
Your Job:
Inspire the Ultimate Relationship

43. Gail Perry – Fired Up Fundraising Sandy Rees – Get Fully Funded
Resources
Gail Perry – Fired Up Fundraising
GuideStar Blog
Sandy Rees – Get Fully Funded 43

44. Jacobs & Cushman San Diego Food Bank
Thank You
Liz Sheahan, BSW, MA
VP, Development
Jacobs & Cushman San Diego Food Bank 44