1. Sheila Fleet The challenge What we did
Sheila Fleet is a manufacturer and designer of high end jewellery and have four stores based around the UK. David Lloyd was a natural fit for the brand clubs as 79% of health club members say they will pay extra for quality goods.
What we did
A annual 6-sheet holding, nearby their Glasgow branch allowed them to communicate with an affluent, high earning AB audience who are likely to treat themselves, or a loved one, to designer items, and stay front of mind all year round.
Environment: Health Club
Media: 6-sheets
Campaign: Local