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Rethinking Self-Publishing

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Presentation on theme: "Rethinking Self-Publishing"— Presentation transcript:

1 Rethinking Self-Publishing
Rob Price, Gatekeeper Press extension 713

2 Topics Publishing Options Print-edition and eBook Basics
Four Phases of Book Publishing How Gatekeeper Press Can Help Client Successes and Challenges Questions and Answers

3 Who Am I and Why am I here? Self-Published Author
President of Price World Publishing President & Head Author Manager of Gatekeeper Press Board Chair of the Independent Book Publishers Association (IBPA)

4 Gracie, Keegan, & Rex

5 What is Gatekeeper Press?
A la carte publishing service provider and distribution aggregator Broadest distribution network Highest payouts Unparalleled service and quality We make publishing easy, affordable, and professional.

6 Who Works with Gatekeeper Press?
Individual authors First-time authors Bestselling authors Traditionally-published authors Independent publishers Other self-publishing companies (white-labeling)

7 Publishing Options Traditional Publishing Publisher takes on costs
Publisher has control Author receives small royalty Author Publishing Author takes on costs Author has control Author receives all “royalties” Hybrid Publishing IBPA’s Checklist

8 Types of Books That Can Be Published
Print Books Paperbacks Hardcovers eBooks Kindle Nook iPad/iPhone Android Devices Audiobooks eBooks enhanced with Audio and Video cBooks?

9 Print-Edition Basics Print-on-Demand (POD)
No upfront investment – low risk Higher unit cost Easy to make corrections/updates Bulk Printing (Offset) Upfront investment – more risk Lower unit cost Stuck with typos More enhanced options Cover finishes, embossing, board books, etc.

10 eBook Basics Flowing versus fixed text ePub versus mobi files
Hyperlinks Enhanced options – audio, video, animations

11 Requirements for Success
Content Quality Production Quality Awareness

12 Four Phases of Book Publishing
Editorial Production Distribution Marketing

13 Editorial Professional editing is a must Hire the right editor
Get samples Be vocal

14 Production Cover design Interior formatting and layout
eBook “conversion” Print-on-Demand versus Bulk Printing

15 Distribution eBook Amazon Apple Barnes & Noble Google Kobo
Print-edition online Brick-and-Mortar Bookstores and Libraries Returnable 53-55% Discount

16 Marketing Networking The 4 Ps Pre-order period
Product – what makes your book unique Price – competitively priced Promotion Place E.g. Hardcover edition in-person only Pre-order period Advance Review Copies (ARCs) Customer reviews Be careful

17 How Gatekeeper Press Can Help
Editorial Production & Design Distribution 100% Royalties, Rights, & Control Author Manager

18 Editing & Proofreading
Line Edit/Proofread – $10/1,000 words Spelling, grammar, punctuation, syntax, language-usage. Recommendations for improving overall flow. Developmental Edit $16/1,000 words Line Edit plus sentence restructuring, focusing on consistency and style (e.g. abbreviations, numbers, hyphenations, etc.). Content and quality review, organization, transitions, tone, voice, complexity. Fiction: plot holes and character inconsistencies suggestions as to dialogue, pace, and clarity. Free Sample Edit, 1,000 Words

19 Cover Design $399 front cover $499 full cover (front, back, & spine)
Three mock-up designs Two rounds of revisions Unlimited images/graphics Completely customized

20 Print-edition Layout & Distribution
$599 (plus $1/page for all pages beyond 250) 100% royalties, 100% rights, 100% control ISBN & front matter configuration Unlimited images/graphics Four free paperback copies Distribution virtually everywhere books are sold Including brick and mortar option No minimum purchase requirements Drop shipping available

21 eBook Conversion & Distribution
$299 flat fee No pre-formatting required Unlimited images/graphics Enhanced eBooks (audio/video) – no extra charge Fixed-layout eBooks – no extra charge 100% royalties, 100% rights, 100% control ISBN & front matter configuration Distribution virtually everywhere eBooks are sold

22 Illustrations $150/illustration Any style Free sample illustration

23 Client Successes and Challenges
USA Today Bestseller Solicitations from Traditional Publishers Reviews in Major Publications Boston Globe Best Books of 2017 Barnes and Noble: Top 20 Staff Favorites of 2017 Solicitations for Foreign Rights Translation Rights Dramatic Rights

24 Do Your Homework! Beware of bad actors, hidden costs, and gimmicks
Understand what you’re paying for Compare/contrast different companies Apples to Apples 100% Satisfaction Guarantee

25 BAIPA Discount 10% Off All Services Editing & Proofreading
Cover Design Paperback Layout & Distribution Hardcover Layout & Distribution eBook Conversion & Distribution Illustrations Miscellaneous Services Copyright Registration LCCN Registration More Services to Come…

26 Questions Rob Price, Gatekeeper Press extension 713


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