1. AO2

2. 2.1 Identify client requirements based on their brief to include the target audience

3. length, content and production considerations
2.2 Generate a range of original ideas for the video and review with the client, identifying the
length, content and production considerations

4. Spider diagram of ideas

5. Mood board 1

6. Mood board 2

7. Mood board 3

8. Storyboard of final idea for video

9. Storyboard of final idea for video

10. Storyboard of final idea for video

11. Storyboard of final idea for video

12. Storyboard of final idea for video

13. 2.3 Review the range of original ideas with the client and fully plan the agreed solution