1. Media and Information Languages

2. Objectives:
Identify codes, convention, and message and how they affect the audience, producers, and other stake holders.
Reflect on how important information can be conveyed to create the desired impression.

3. Concept Recall: Media Information Literacy Media Literacy
Technology Literacy

4. Think About It:
The medium
is the message.
Marshall McLuhan, 1967

5. Key Concept: LANGUAGE
Language pertains to the technical and symbolic ingredients or codes and conventions that media and information professionals may select and use in an effort to communicate ideas, information and knowledge.

6. Key Concept: MEDIA LANGUAGES
These are codes, conventions, formats, symbols and narrative structures that indicate the meaning of media messages to an audience.

7. SIGNS and SYMBOLS (Group)
Identify 10 signs and/or symbols that you see everywhere that are used to convey information.
SIGN/SYMBOL
MESSAGE
*can either be drawn
or simply identified

8. SIGNS and SYMBOLS How are symbols usually being presented?
What is the importance of using symbols to convey a message or information?
How are these symbols presented in terms of fonts, images, colors, design and others?