1. Marketing A Lead & Making it a Sale Maggie Oyler maggie@leadgen180
Marketing A Lead & Making it a Sale Maggie Oyler

2. 30,000 Foot View

3. What Is a Marketing Funnel?
The marketing funnel is a road the company creates, that helps the purchasers travel to a buying decision.
The marketer guides the traffic (the future client) through the funnel using strategies that are designed to be effective at each stage.

4. You’ve Got the Lead, Now What?

5. Before you call, use your personal Facebook account (or the Doctor’s) to look up the client, and invite them to like your page.
Increases Likes on Your Page
Reminds the Lead Who You Are

7. Dedicated Lead Dialer

8. Dedicated Lead Dialer Should NOT be the doctor
SHOULD be invested in the clinic
SHOULD be incentivized for their own success

9. Follow up every conversation with an email
Call & before the appointment

10. New Client Into
Your Office

11. Create a Check-In Program
Free sample shake
10% off a product
Tickets to win a monthly prize

12. Create a Check-In Program
Broadens your cold market reach
Keeps the client accountable

13. Ask for Referrals
Video Testimonials
SoTellUs
Facebook, Yelp

14. QUESTIONS? Maggie Oyler maggie@leadgen180.com www.LeadGen180.com