1. INTRODUCING . . . What can YOU do? What is Gold Rush?
September 4 - October 15, 2000
What is Gold Rush?
It’s a six-week physical activity incentive program based on the Summer Olympics in Sydney, Australia. The goal is to involve Dow employees and their families in physical activity by making it fun and giving them an incentive to participate and complete the program.
Participants engage in any combination of over sixty fitness activities between September 4 and October 15. They mark their progress by coloring boomerangs on the Log Form — a map of Australia. Their goal is to make their way around the map by the end of the program.
Participants receive a Gold Rush T-Shirt at the end of the program, and can win prizes, too.
What are the components?
Registration – A Registration Form with basic program information will be sent by plant mail to all employees at participating sites. Employees may also register from the new Good Health page on the INTRAnet at: for_all/ whole_self/default.htm
Log Form – Participants receive the Log Form when they register. It includes directions, a list of fitness activities, general education about starting an exercise program, and safety tips.
Team Option – Participants are motivated to complete the program when they participate on a team. The Registration fee for team members is lower than for individuals to further encourage participation. Team Log Forms are sent to the team captains.
Employee Communications – messages are sent to participants throughout the program and afterwards to provide support and ongoing information. s will be sent by the Health Promotion Resource Center to employees at their Dow address and to family members’ home Internet address if provided.
Incentives – Employees who register by September 8, and submit a completed Log Form by November 1, will receive a commemorative Gold Rush T-shirt.
Prize Drawings -
Participants who register by August 25 are eligible to win one of three $50 gift certificates to a sporting goods store of their choice.
Registered participants who submit their completed Log Form by November 1 are eligible to win one of two $100 gift certificates to the sporting goods store of their choice.
Teams that submit the completed Team Log Form are eligible to win a Celebration Package (value $50 US).
Your influence is a valuable factor in the success of this program. Here’s what you can do to help your employees experience the thrill of competition and benefits of fitness!
NOW: Read this sheet and prepare to be a champion for the program.
AUGUST: Get people excited about the program and encourage them to register. Consider being a Team Captain and recruiting some inactive employees for your team.
SEPTEMBER: Participate yourself and HAVE FUN!
What can YOU do?
Need more information? Contact <<Health Promotion Contact Name>> at <<phone>>.
7/00 - Health Services Expertise Center