1. TRAINING MATERIALS
Module 3 Designing Strategies & Interventions Purpose: Participants are able to design strategies that are attractive to donors while allowing them to facilitate sustainable transformations in the market system. 1

2. Agenda Introduction – meeting the needs of donors and market actors
The fundamental principles
Facilitation activity plays
Vision maps and statements
Identifying leverage points activities and exit strategies

3. Three Principles of PMSD
Systemic Thinking
Participation
Facilitation
Our definitions:
Systemic thinking:
Markets are complex systems of interdependent market actors.
In order to develop markets sustainably it is necessary to look at the market system as a whole and understand how market actors interact with each other.
This perspective uncovers the most effective ways to create deep and lasting changes to the way the system works.
Participation:
When market actors come together in an environment of high trust, they are best placed to assess the market system of which they are all a part
they have the strongest incentives to strengthen the system to make it work better for them and their collaborative actions are most likely to have lasting structural impacts.
Facilitation:
Our role as grant-based actors should be to provide temporary support that builds conditions and for market actors to improve their market system now and capabilities to continue doing so and in the future.

4. How the PMSD Process Evolves
Objective per Phase Market Actors Market Facilitator
Phase 1 - Preparation
& Relationship Building
- get to know the market system
and the actors. Start building
relationships between actors.  
Phase 2 – Trust Building
Market actors identify opportunities
and constraints
Phase 3 - Collaboration
Implementing joint action plans:
New linkages
Sustainable services
Advocacy
Interest
Taking a lead
Adapted from a diagram by Bernet, Devaux, Ortiz and Thiele, (2005)
Trust
Facilitation
Collaboration
Backstopping