2.  BUILT IN TRUST  MOST FUN PART OF THE BUSINESS  EASIEST PART OF THE BUSINESS  MOST REFERRALS  THEY LISTEN TO YOU  LEGAL RAMIFICATIONS - SELDOM

3.  MAIL – ONE TIME EACH MONTH  PHONE – ONE TIME EVERY TWO MONTHS  HANDWRITTEN NOTE – ONE TIME EVERY THREE MONTHS  EMAIL – ONCE A WEEK  GO SEE – TWICE A YEAR – 1 X = SOCIAL, 1 X = UNSOLICITED CMA  HOW MANY TOUCHES IS THAT IN ONE YEAR = MIN OF 76

4.  MAIL EACH MONTH SHOULD BE AUTOMATED  PHONE – 7 A DAY, FOUR DAYS A WEEK = 225 PEOPLE 100 PEOPLE = 4 CALLS A DAY, THREE DAYS A WEEK  HANDWRITTEN NOTE – 100 PEOPLE = 4 A DAY, 3 DAYS PER WEEK  E-MAILS – WRIGHT BROTHERS – AUTOMATED ONE C.M.A. A YEAR FOR 100 PEOPLE = 9/MO FOR 11 MO’S.

5.  WHAT TO MAIL – NEW METHOD MARKETING  WHAT TO SAY ON THE PHONE – CARE & COMPLIMENT  WHAT TO WRITE – SHORT & SWEET  WHAT TO E-MAIL – WRIGHT BROTHERS = $29/MO  WHAT TO PUT ON THE CMA- FOCUS ON “NEIGHBORHOOD” “I KNOW YOU ARE NOT THINKING OF SELLING”

6.  JUMBO POSTCARDS  CONGRATS ON YOUR ACHIEVEMENTS  FOUR PROMO ITEMS A YEAR  QUARTERLY R.E. MARKET UPDATE  INVITE THEM TO 4-6 OPEN HOUSES A YEAR  GET THEM INVOLVED IN COMPANY CONTESTS

8.  SPHERE REFERRALS  OTHER AVENUES FUNNEL INTO SPHERE FARM, OPEN HOUSES, N.O.D., EXP, FSBO, 7 SITES, SHORT PAY, FACEBOOK, CHURCH / TEMPLE / MOSQUE, KIDS, SOCIAL CLUBS, SPORTS  AGENTS LEAVING THE BUSINESS

9.  PUT SPHERE LIST TOGETHER INCLUDING NAMES, ADDRESSES, PHONE NUMBERS & E-MAIL ADDRESSES.  GET ON MAIL PROGRAM – MANY USE NEW METHOD MARKETING.  GET ON E-MAIL CAMPAIGN = WRIGHT BROS  START YOUR PHONE CALLS – TOPICS = NEED EMAIL ADDRESS AND TIME TO RE- FINANCE

11.  ONLY 53 OUT OF 257 HOMES IN GRANADA HILLS WITH N.O.D.’S OR N.O.T.’S HAVE BEEN LISTED  THEREFORE 20% HAVE BEEN LISTED & 80% HAVE NOT BEEN LISTED

12.  HOW DO I RECOMMEND WORKING N.O.D.’S?  “KNOCK THE STREET”, HAVE A STACK OF SCRATCH PADS IN YOUR ARMS.  HAVE TAX RECORDS WITH YOU  BRING IN THE CONVERSATION ABOUT THE N.O.D. FILED  DISCUSS OPTIONS IE: SHORT SALE, LOAN MODIFICATION  HANDOUT C.A.R. LOAN WORKOUT CHART

13.  LETTER  ARTICLES ON SHORT SALES AND LOAN MODIFICATION  LIST OF OPTIONS FOR LOAN WORKOUTS  HOPE FOR HOMEOWNERS PROGRAM  FHFA PROGRAM “FEDERAL GOVERNMENT LOAN MODIFICATION PROGRAM”  CALIFORNIA ASSOCIATION OF REALTORS LOAN MODIFICATION CHART

14.  RESUME AND YOUR SUCCESSES WITH OTHER HOMEOWNERS IN THE AREA YOU HAVE HELPED  PROMO MATERIALS  PINNACLE FOLDER AND REGULAR ENVELOPE