1. If you build it, will they come?
Strategies for recruiting and retaining non-traditional students
in a competitive economy
Tony Hooker, MS.
Adult Re-Entry Services
Parkland College

2. First Pitch How to get them on your team
Go and find them
Let them come to you?
Networking
Maintaining a data base for “minor leaguers” who have not yet applied
Social Media Presence

3. Middle Innings They’ve finally made “the show”! Now what?
Strategies for retaining adult students ( and mining for more!)
Quarterly newsletter sent to current students, prospects and alumni
Adult Student Club
Regular contact with current students
Be open to students needs for a “double switch”

4. Closing it out
Why would any adult of sound reasoning want to step up to the plate?
Changing life circumstances
Enhanced work opportunities
Set a good example for their children
Personal goals

5. Postgame Celebration Commencement Adult re-entry student recognition
ABS
Questions? Comments? Concerns?