1. Klout

2. What is Klout Social Media Analytics
Measures the size of a person's network, the content created, and how other people interact with that content
Twitter: Retweets and Mentions
Facebook: Comments, Wall-Posts, Likes
LinkedIn: Comments, Likes
Foursquare: Tips, To-Do's, Done
Google+: Comments, Reshares, +1
Facebook Pages, Youtube, Instagram, Tumblr, Blogger, Wordpress, Last.fm and Flickr
Average Klout score is 20/100
(Still) Beta

3. Demo

4. Who are Klout San Francisco Founded 2008, launched in September, 2009
40 employees
~30 Mio. $ funding
Business model is based around connecting businesses with individuals of high influence
Companies have paid to get in contact with individuals with high Klout scores in hopes that free merchandise and other perks will influence them to spread positive publicity for them
50 of these partnerships have been established as of November 2011

5. Conclusions Similar to PeerIndex
Not really useful for work in OC at the moment
Focus on people rather than organizations
Keep an eye on Klout if it becomes more relevant