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Looking Ahead Nicole 7/27/2018.

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Presentation on theme: "Looking Ahead Nicole 7/27/2018."— Presentation transcript:

1 Looking Ahead Nicole 7/27/2018

2 Market Development Overview
Team Strategy and Sneak Peek Trends

3 Legal Ed Strategy Scale Complete Print  Hybrid New Grow
Digital & Service Complete Print  Hybrid Grow Cost Base Productively Complete the reinvention of our print business as hybrid business. Scale a steady year-on-year growth area in new digital and service product models. Grow our cost base productively to ensure revenue growth results in profitability expansion. Legal Education Town Hall

4 Scale New Digital & Service
Legal Ed Strategy Scale New Digital & Service LawClassFeedback WKOSAL Connected Study Aids Tutoring (New) More to Come! Legal Education Town Hall

5 Market Development Strategy
Increase Value Open New Channels Build Brand Identify New Customers Develop New Sources of Revenue Increase Stickiness Maximize Switching Factor Expand Discoverability Increase Competitive Advantage New buyers for existing products Non-buying customers in existing markets Legal Education Town Hall

6 Market Development Strategy
Open New Channels Bar Preparation Themis Partnership Full Course Offering Content Partnership Online Education Exploring partnerships post iLaw Training for New Associates Identify New Customers Develop New Sources of Revenue Legal Education Town Hall

7 Market Development Strategy
Increase Value Law School Toolbox -- Tutoring Themis Partnership – Timely, Integrated Bar Audio Video Digital LIAF Solution Increase Customer Stickiness Maximize Switching Factor Legal Education Town Hall

8 Market Development Strategy
Build Brand Licensing Opportunities TestMax LIAF Expand Discoverability Increase Competitive Advantage Legal Education Town Hall

9 Paying Close Attention to Trends
Bar Passage Rates Formative Assessment Relaxing Rules Around Distance Education Trump Bump (11% increase in applications for Fall 2018)) Budget Pressures New Certificate Programs and “3+3” Purpose of AA – to keep you in the loop and give you talking points for your dean and professor conversations Legal Education – NSM – July 2018

10 How You Can Help Legal Education – NSM – July 2018

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