1. The Cloud Landscape – Building a Strategy That Works
Gartner IT Infrastructure, Operations & Cloud Strategies Conference
03 – 06 December 2018 / Las Vegas, NV
The Cloud Landscape – Building a Strategy That Works
David
David Smith

2. The best time to do a cloud strategy is 5 years ago
The best time to do a cloud strategy is 5 years ago. The second best time is now.

3. Key Issues What is a cloud computing strategy and why do I need one?
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What is a cloud computing strategy and why do I need one?
How do I build a cloud strategy?
Key issues
what is a cloud strategy, why do we need one, and how can we tie this into our existing infrastructure plans?
What does an application focus mean for cloud computing planning, what are the options for moving applications to the cloud, and how we fit this into the cloud strategy?
The third key issue can be considered tactical… How do you, the audience, get started creating a workable cloud strategy?

4. Key Issues What is a cloud computing strategy and why do I need one?
Placeholder for text (substitute your own text; delete when not used)
What is a cloud computing strategy and why do I need one?
How do I build a cloud strategy?
Key issues
what is a cloud strategy, why do we need one, and how can we tie this into our existing infrastructure plans?
What does an application focus mean for cloud computing planning, what are the options for moving applications to the cloud, and how we fit this into the cloud strategy?
The third key issue can be considered tactical… How do you, the audience, get started creating a workable cloud strategy?

5. Top Mistakes Made in Building a Cloud Strategy
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“It’s too late — we’re already executing”
Assuming it’s an IT (only) strategy, not involving business
It will take forever/we need to redo everything
Our strategy is by executive mandate
We’re a <fill in vendor> shop so that’s our cloud strategy/we need a single vendor cloud strategy
Our cloud strategy is our data center strategy/it’s “all in” or nothing
We have a cloud adoption/migration/implementation “strategy”
Combining a cloud strategy with cloud adoption/migration/implementation
We have a “cloud-first” strategy
Key issues
what is a cloud strategy, why do we need one, and how can we tie this into our existing infrastructure plans?
What does an application focus mean for cloud computing planning, what are the options for moving applications to the cloud, and how we fit this into the cloud strategy?
The third key issue can be considered tactical… How do you, the audience, get started creating a workable cloud strategy?

6. Views of “What Cloud Is” Vary …
Horsepower
VMware
Pkgd.
Apps
Salesforce
Office 365
Platform Svcs.
DevOps
AWS
Azure
One of the more critical points to be made in this presentation might be a simple mental positioning exercise.
The definition of what cloud is, what it can do, how it can help, varies dramatically based on context, in other words the role and responsibility of the person considering cloud.
For example, if you’re speaking to someone in infrastructure and operations, they are inclined to look at cloud as infrastructure, or horsepower to get jobs done
in other words networking compute and storage. From their perspective, this is what is promised and delivered by network virtualization, in particular VMware.
If you ask someone in a business function, they are just as likely to refer to externally sourced packaged applications, which we might call SaaS, as what the cloud truly is
office 365 solves their problems
if instead, you ask someone who is in application development, or tasked with innovation and creating new business models, they are likely to equate cloud with platform services and perhaps a DevOps operational model. To them, Amazon Web services, or Microsoft Azure, are what cloud is all about.
It’s important to realize that each of these very different opinions of what cloud is completely true and accurate, while the technologies themselves, may be very different. It is important to realize that you have solutions to offer in each one of these areas, but you must first ascertain what role your target is serving, what problem they are trying to solve, and what technologies they mean by cloud. IT
Business
Development
Migration
Implementation
Adoption
Cloud
Decisions
Data Center
Strategy
… Unfortunately, Views of “What Strategy Is” Vary as Well.

7. Use Clear and Concise Cloud Definitions
Definition: A style of computing where scalable and elastic IT-related capabilities are provided “as a service” to external customers using internet technologies.
Service-Based 1
Shared 3
Scalable and Elastic 2
Metered Usage 4
Internet Technologies 5
Hybrid Cloud
Public Cloud
Private Cloud
Infrastructure as a Service (IaaS)
Application
Data
Infrastructure
Middleware
Platform as a Service (PaaS)
Software as a Service (SaaS)

8. Cloud Strategy in Context
Corporate Strategy
Cloud Strategy
Short-Term Planning Horizon
Midterm
Planning Horizon
Long-Term Planning Horizon
Business Strategy
Strategic Plans
Operating Plans
Other Strategic Plans
E.g.:
Data Center
Development
Procurement
Security …
Hierarchy of strategy, plans and tactics
Feedback loop from strategic plans, where IT planning lives, and business strategy upstream and operation plans and initiatives downstream.
The keys are:
It strategy serves at the behest of business strategy
Traditionally, the IT roles was one of order takers and modest innovation
Now, note feedback loop TO business strategy – new execution models, new possibilities delivered by cloud.
Cloud Adoption/Implementation/Migration Plan
Source: “How to Create an Information and Technology Strategic Plan,” (G )

9. Cloud Strategy What it is: What it isn’t:
A concise point of view on cloud and its role in your enterprise:
What it isn’t:
A plan to migrate everything to cloud:
Short (10 to 20 pages)
A living document
Driven by business strategy
Augmented by follow-on docs
Broad (IaaS, PaaS and SaaS and …)
Principles-oriented
A group effort
Goal is to identify issues for further analysis
Long
An implementation plan, vendor selection process, series of checklists, migration plan
A replacement for existing security etc. strategies
A progression (e.g., IaaS, then PaaS …)
A data center strategy
Dictated from one person or group
An attempt to solve everything upfront
An executive mandate

10. This Is a Cloud Adoption Framework, Not a Strategy
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3. Architect Cloud Services and Mitigate Risks
Exit
Design for business continuity
Architect cloud services
Secure cloud implementations
1. Build Skills and Assess Applications
Create your cloud team
Assess application readiness
YES NO ?
2. Select Cloud Providers and Services
SaaS
PaaS
IaaS
Compare the
cloud layers
Select cloud providers
5. Provision and Automate Cloud Services
Order cloud services
Orchestrate cloud workloads
6. Operate Cloud Environments at Scale
Manage cloud deployments
Become the broker
Monitor cloud consumption
4. Estimate the Bill and Establish Governance
Define policies and procedures
Create a forecast $
Finally, Gartner has published some very detailed and excellent cloud adoption frameworks, but once again, these are focused on implementation, not necessarily on justification or governance. In other words, these may focus on the “how?”, But not the “why?” or “when?”

11. ? But How Do We Get Here? $ ? 0. Cloud?
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1. Build Skills and Assess Applications
Create your cloud team
Assess application readiness
YES NO ?
2. Select Cloud Providers and Services
SaaS
PaaS
IaaS
Compare the
cloud layers
Select cloud providers
3. Architect Cloud Services and Mitigate Risks
Exit
Design for business continuity
Architect cloud services
Secure cloud implementations
4. Estimate the Bill and Establish Governance
Define policies and procedures
Create a forecast $
5. Provision and Automate Cloud Services
Order cloud services
Orchestrate cloud workloads
6. Operate Cloud Environments at Scale
Manage cloud deployments
Become the broker
Monitor cloud consumption
0. Cloud? ?
So the key question to be asked, and the topic of this presentation, is
how do we get to the point where we are using such an implementation framework as published by Gartner. How do we decide why cloud? How do we decide when cloud?
How do we plan this in a highly visible, structured, and organized fashion, such that we can ensure synergies, efficiencies, and extensibility of a consistent cloud strategy, not simply a series of unrelated bespoke one offs?

12. Cloud Potential Benefits and Potential Risks
Cost-Effective
Adaptive
Innovative
Self-Service
Pervasive
Scalable & Elastic
On-Demand
Pay-per-Use
Resilient
Modern
Secure
Global
Security Risk
Compliance Risk
Lack of Skills
Lack of Tools
Integration
Incompatibility
Cost Increases
Loss of Control
Vendor Lock-in
Loss of Features

13. Cloud Benefits Align With Bimodal IT
Bimodal IT: Two modes of IT, each designed to address different information and technology goals.
Mode 1
Sequential: stability and reliability
In Cloud: Cost Savings, Efficiency …
Mode 2
Exploratory: agility and flexibility
In Cloud: Agility, Speed, Time to Market …
Align with and incorporate business goals

14. Key Issues What is a cloud computing strategy and why do I need one?
Placeholder for text (substitute your own text; delete when not used)
What is a cloud computing strategy and why do I need one?
How do I build a cloud strategy?
Key issues
what is a cloud strategy, why do we need one, and how can we tie this into our existing infrastructure plans?
What does an application focus mean for cloud computing planning, what are the options for moving applications to the cloud, and how we fit this into the cloud strategy?
The third key issue can be considered tactical… How do you, the audience, get started creating a workable cloud strategy?

15. It’s Never Too Late to Start a Cloud Strategy
Cloud Strategy Council — Key Roles and Stakeholders — Needs to Be a Group Effort, Not Just IT
Cloud Strategy Leader
Program Manager, Often EA
Executive Sponsor IT
Functional Leads
Business Group Leads
Cloud Architect
Human Resources …
Application Architect
Finance
Infrastructure
Legal
Operations
Procurement
Security
Risk Management … …
It’s Never Too Late to Start a Cloud Strategy

16. The Cloud Strategy Cookbook (Main Sections)
Executive Summary
Cloud Computing Baseline:
Definitions, Models…
Business Baseline:
Outcomes, Benefits, Risks, Goals
Services Strategy:
When to Consume, Build, Broker
Financial Models:
Pricing …
Principles
“Cloud First”…
Assessment of Where You Are Today:
Inventory
Security
Supporting Elements:
Architecture, Staffing
Exit Strategy:
Contracts, Lock-in, etc.
Company Name
Cloud Strategy and Design Specification Date Author
……………………………………………………………………..……..……………………
Table of Contents
Executive Summary …………….……………………………………………… 4
Cloud Computing Baseline …………….……………………………………… 4
Definitions, Models… …………….………………………………………… 4
Business Baseline …………….……………………………………………….. 5
Outcomes, Benefits, Risks, Goals ………………………………………… 5
Services Strategy …………….…………………………………………………8
When to Consume, Build, Broker …………….……………………..……… 8
Financial Models …………….………………………………………………… 6
Pricing, … …………….……………………………………………………… 7
Principles …………….……………………………………………………….… 6
“Cloud First,”… …………….………………………………………………… 6
Assessment of Where You Are Today ……………………………………… 7
Inventory …………….…………………………………………………..…… 7
Security …………….…………………………………………….……………… 9
Supporting Elements ………………………………………………………….. 9
Architecture, Staffing …………….…………………….…………………… 9
Exit Strategy …………….………………………………………………..…… 10
Contracts, Lock-in, etc. …………….…………………………………..…… 10

17. Cloud Strategy Cookbook Template Details — Page 1
Executive Summary:
Business Baseline:
Summary of drivers, challenges and major steps.
Desired business outcome targets
Potential benefits — generic, bimodal driven
Cloud council members, roles, org.
Cloud Computing Baseline:
Potential risks (generic — e.g., security, compliance)
Cloud Defined (attributes, service categories, delivery models) — Don’t reinvent this. Use NIST, Gartner Cloud Spectrum
Other factors (e.g., data center strategy), unique issues to your business in your industry in your geography at this time
Delivery models (public, private, hybrid, multi ...)
Action: Map potential benefits to desired business outcomes while overcoming Challenges/risks
Adoption statistics
Action: Training and communication plan

18. Cloud Strategy Cookbook Template Details — Page 2
Services Strategy:
Financial:
When to consume
Pricing
When to build
Chargeback
When to be a broker — hybrid IT operating model
Payment models
Capex vs. opex
How to secure/manage/govern hybrid environments
Action: Ensure understanding of all options
Becoming a provider?
Action: Examine all roles in cloud

19. Cloud Strategy Cookbook template details — Page 3
Principles:
Assessment of where you are today:
Workload by workload (non-negotiable)
Inventory, characteristics
Potential principles:
Use tools:
Cloud first
Bimodal,
Buy before build (SaaS first in cloud terms)
PACE layers,
TCO tools
Best of breed
Action: Produce inventory and be prepared to use it based on principles
Could have some security principles
Lift and shift last resort
Vendor considerations
Action: validate

20. Cloud Strategy Cookbook template details — Page 4
Security:
Action: Update other strategies — security, etc.
State security principles
Exit Strategy:
Identify responsibilities
Contracts with T&C, SLA
Incorporate principles from security strategy
Data ownership, backup, getting data back
Action: Apply result to security strategy and cloud strategy
Lock-in, etc.
Supporting Elements:
By type of service
Current business and technical architecture and infrastructure
Development/Architectural issues
Multicloud strategies
Staffing issues
Action: Don’t forget the exit strategy!
Alignment with other strategy, efforts (procurement, etc.)

21. Inventory Information — for Each Workload
Name, owner, author
Vendor (if applicable) and vendor-specific info (e.g., on-premises only, next version SaaS only …)
Virtualized?
Security, data requirements (e.g., PII)
Integration
Bimodal — 1 or 2? — which one is driving the decisions for this?
Criticality: Low, medium, high
Size/Cost: Low, medium, high
Performance characteristics — on spectrum
Well-behaved Overprovisioned Unpredictable

22. Cloud Decision Model Consider Private Embrace Public Benefits
Avoid
Experiment
High and Clear
Low or Uncertain
High or Unmanageable
Low and Unmanageable
Benefits
Challenges

23. Cloud Strategy in Practice
You’ve accomplished:
Cloud council established
Strategy
Established principles
Inventory and other elements produced
Scenarios:
Request comes in for enhancement to existing app:
Consult inventory and apply principles to decide action
Data center strategy determines to close data centers in 2 years:
Use inventory and principles to determine action
Build cloud migration plan

24. Moving From Strategy to Execution
5. Provision and Automate Cloud Services
Order Cloud Services
Orchestrate Cloud Workloads
6. Operate Cloud Environments at Scale
Manage Cloud Deployments
Become the Broker
Monitor Cloud Consumption
4. Estimate the Bill and Establish Governance $
Define Policies and Procedures
Create a Forecast
1. Build Skills and Assess Applications
YES NO ?
Create Your Cloud Team
Assess Application Readiness
2. Select Cloud Providers and Services
SaaS
PaaS
IaaS
Compare the Cloud Layers
Select Cloud Providers
3. Architect Cloud Services and Mitigate Risks
Exit
Design for Business Continuity
Architect Cloud Services
Secure Cloud Implementations
Cloud Strategy
Version 1.0
Source: “Solution Path for Developing a Public Cloud Strategy,” (G )

25. Conclusions and Recommendations
Follow a cookbook approach to building a cloud strategy
Establish a cloud strategy council with key members from across the enterprise, including business units
Separate cloud strategy from implementation plan
Cloud strategy is not the same as data center strategy or implementation/adoption/migration plans
If you haven’t yet, build a living cloud strategy document. It’s never too late

26. Recommended Gartner Research
Cloud Computing Primer for David Smith (G )
Cloud Strategy Cookbook Daryl Plummer and David Smith (G )
The Top 10 Cloud Myths David Smith (G )

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