1. Career Planning Values & Goals Factors Affecting Choice

2. Career Planning
Career: Lifework chosen by a person to use personal talent, education, and training.
Career Planning: Finding employment that will use your interests and abilities and that will support you financially.

3. Steps in Career Planning

4. Good Money Habits in Career Planning
Take the time to plan and make the effort required to obtain employment in your career.
Identify your career planning values and live them in your selection of jobs and your performance at work.
Do not miss an opportunity to continually enhance your education and professional training.
Understand your preferred work-style personality
Practice effective employment search strategies, especially interviewing skills

5. How/Why did you choose your major?
Discuss
How/Why did you choose your major?
Sarah B. talking about Marketing class. Professor trying to get her to change her major from FCS to Marketing. She said that she wasn’t comfortable marketing products to people that she knew couldn’t afford the product.

6. Education and Earnings
HS Graduate - $33,000
Bachelor’s Degree - $55,000
Advanced Degree - $81,000
US Census Bureau

7. Before accepting a job- Check this out!
Compare salary and living costs in different cities.
Compare using city indexes.
City Indexes: Comparing wages and cost of living for various employment locations.
Salary vs. Benefits

8. Career, Money, Lifestyle, Choices Personal Values & Goals
all relate to . . .
Personal Values & Goals

9. A person’s typical way of life
Lifestyle
A person’s typical way of life

10. Factors: Family background Income Age Gender Education Occupation
Where you live

11. Influences on the choice or chance of lifestyle
Personality
Security
Need for nurturing
Attitudes of society
Standard of living
Job and Career
Religion

12. Personal Factors
Life Cycle
Needs
Wants
Values
Resources

13. Setting Goals Roadmap 1st – determine long term goal – BIG PICTURE
Short term goals set to reach long term goal

14. Important Rules in Goal Setting
State each goal as a positive statement
Be precise
Set priorities if you have several goals
Keep operational goals small
Set realistic goals
Write goals down
Review them daily

15. Guidelines for Goal Setting
Imaginable
Believable
Achievable
Controllable
Measurable
Desirable
Growth Facilitating

16. Goal Setting Worksheet
Set goals in the 6 areas of your life:
Family and Home
Financial and Career
Spiritual and Ethical
Physical/Health/Fitness
Social/Cultural/Entertainment
Mental/Educational/Development

17. Goals are based on Values
An idea or a belief that a person has which is important and which gives direction and meaning to life

18. Effects on Values Television Fads Culture Ethnicity Customs/traditions
OTHERS??

19. Relationship of Values/Goals
Values influence behavior
Values have a motivating effect
Goals grow out of values
Values and goals affect and influence material choices
True valuing includes goal setting and action

20. Values/Goals affect Consumer Decisions

21. Types of Consumers Rational/Non Rational Impulse Economical
Brand Loyal
Emotional Reactor
Aggressive
Assertive
Passive

22. Conspicuous Consumption
Related to Value System
Conspicuous Consumption
Products purchased solely to impress other people

23. Name one product which you have purchased recently.
Which type of consumer were you in the purchase of this product? Why?

24. Decision Making Process
Recognize existing needs
Identify alternatives to fulfill identified needs
Evaluate identified alternatives
Select and implement alternatives
Reflect and evaluate alternative selected

25. Decision Making - Levels
Habitual
Daily
Life

26. Factors Affecting the Decision Making Process
Internal Factors:
Maturity of decision maker
Number and kinds of resources
Values
Goals

27. Factors Affecting the Decision Making Process
External Factors:
Opinions of others
Characteristics of the community
Economic, social, political climate